ABSTRACT
Background
This study is informed by research connecting parent–child book reading and attachment and by the concept of maternal-foetal attachment.
Aim
To explore experiences of pregnant mothers who read picture books marketed to be read while their babies are in utero.
Study Design
This study utilised a qualitative, multiple case study design involving 10 pregnant women from the Midwestern region of the United States. Participants read picture books marketed to be read by expectant families and participated in an interview focused on their experiences and reflections, and completed a follow-up survey 24–27 months later.
Results
Themes identified included (1) Learning and Love; (2) Seeing the Baby as a Person; (3) Natural or Weird?; (4) Fathers’ Involvement; (5) Slowing Down: Focusing on Now and Envisioning the Future; and (6) Who is this for?
Discussion
Findings suggest providing books to expectant families may be a promising practice and should be further researched.
Acknowledgments
We would like to thank the families who participated in this study for offering their time and perspectives. This research was funded by a grant from the School of Health Science and Wellness at Northwest Missouri State University.
Disclosure statement
No potential conflict of interest was reported by the author(s).