Journal of Global Scholars of Marketing Science, Volume 29, Issue 2 (2019)

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Journal of Global Scholars of Marketing Science, Volume 29, Issue 2 (2019)

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Consumer Behavior in Hospitality and Tourism

Articles

Article
Consumer behavior in hospitality and tourism
Saurabh Kumar Dixit, Kuan-Huei Lee & Poh Theng Loo
Pages: 151-161
Published online: 15 Mar 2019
AbstractforConsumer behavior in hospitality and tourism | Full Text | References | PDF (1.2 MB) | EPUB
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Article
Visitors’ satisfaction from ecotourism in the protected area of the Indian Himalayan Region using importance–performance analysis
Priya Bhalla & Prodyut Bhattacharya
Pages: 162-179
Published online: 15 Mar 2019
AbstractforVisitors’ satisfaction from ecotourism in the protected area of the Indian Himalayan Region using importance–performance analysis | Full Text | References | PDF (1.7 MB) | EPUB
  • 353 Views
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Article
How user-generated judgments of hotel attributes indicate guest satisfaction
Sangeetha Gunasekar & Sooriya Sudhakar
Pages: 180-195
Published online: 15 Mar 2019
AbstractforHow user-generated judgments of hotel attributes indicate guest satisfaction | Full Text | References | PDF (1.7 MB) | EPUB
  • 719 Views
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Article
Customer brand identification, affective commitment, customer satisfaction, and brand trust as antecedents of customer behavioral intention of loyalty: An empirical study in the hospitality sector
Raouf Ahmad Rather, Shehnaz Tehseen, Murtaza Hassan Itoo & Shakir Hussain Parrey
Pages: 196-217
Published online: 15 Mar 2019
AbstractforCustomer brand identification, affective commitment, customer satisfaction, and brand trust as antecedents of customer behavioral intention of loyalty: An empirical study in the hospitality sector | Full Text | References | PDF (1.7 MB) | EPUB
  • 3238 Views
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Article
Hotel’s best practices as strategic drivers for environmental sustainability and green marketing
Chindu Chandran & Prodyut Bhattacharya
Pages: 218-233
Published online: 15 Mar 2019
AbstractforHotel’s best practices as strategic drivers for environmental sustainability and green marketing | Full Text | References | PDF (1.9 MB) | EPUB
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Article
Evaluation of official destination website of Maharashtra state (India) from the customer perspectives
Harshada Rajeev Satghare & Madhuri Sawant
Pages: 234-247
Published online: 15 Mar 2019
AbstractforEvaluation of official destination website of Maharashtra state (India) from the customer perspectives | Full Text | References | PDF (1.3 MB) | EPUB
  • 230 Views
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Article
Consumer engagement in village eco-tourism: A case of the cleanest village in Asia – Mawlynnong
Neeraj Sharma & Bijoylaxmi Sarmah
Pages: 248-265
Published online: 15 Mar 2019
AbstractforConsumer engagement in village eco-tourism: A case of the cleanest village in Asia – Mawlynnong | Full Text | References | PDF (1.6 MB) | EPUB
  • 651 Views
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Article
Recycling on vacation: Does pro-environmental behavior change when consumers travel?
Jason Oliver, Stefanie Benjamin & Hillary Leonard
Pages: 266-280
Published online: 15 Mar 2019
AbstractforRecycling on vacation: Does pro-environmental behavior change when consumers travel? | Full Text | References | PDF (1.4 MB) | EPUB
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Corrections

Correction
Correction
Page: v
Published online: 05 Apr 2019
CitationforCorrection | Full Text | PDF (96 KB) | EPUB
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Correction
Correction
Page: vi
Published online: 05 Apr 2019
CitationforCorrection | Full Text | PDF (108.7 KB) | EPUB
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