Journal of International Food & Agribusiness Marketing, Volume 35, Issue 5 (2023)

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Journal of International Food & Agribusiness Marketing, Volume 35, Issue 5 (2023)

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Research Articles

Article
Role of Customer Satisfaction as a Mediator between Sensory Marketing and Customer Loyalty: A Case of Pakistani Restaurant Industry
Zoya Wajid Satti, Samreen Fahim Babar & Shagufta Parveen
Pages: 559-581
Published online: 15 Mar 2022
AbstractforRole of Customer Satisfaction as a Mediator between Sensory Marketing and Customer Loyalty: A Case of Pakistani Restaurant Industry | Full Text | References | PDF (1.6 MB) | EPUB
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Article
Sensory Measurements of Taste: Aiming to Visualize Sensory Differences in Taste Perception by Consumers—An Experiential fNIRS Approach
Konstanze Laves, Clara Mehlhose & Antje Risius
Pages: 582-602
Published online: 13 May 2022
AbstractforSensory Measurements of Taste: Aiming to Visualize Sensory Differences in Taste Perception by Consumers—An Experiential fNIRS Approach | Full Text | References | PDF (2.1 MB) | EPUB
  • 286 Views
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Article
Consumer Perception Toward “Superfoods”: A Segmentation Study
Bárbara Franco Lucas, Franziska Götze, Jorge Alberto Vieira Costa & Thomas A. Brunner
Pages: 603-621
Published online: 04 Mar 2022
AbstractforConsumer Perception Toward “Superfoods”: A Segmentation Study | Full Text | References | PDF (1.5 MB) | EPUB
  • 5499 Views
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Open Access
Article
Consumption Behavior of the Internet Active Armenian Wine Consumer
Angelo A. Camillo, Woo Gon Kim & Elvina Asatryan
Pages: 622-650
Published online: 25 Mar 2022
AbstractforConsumption Behavior of the Internet Active Armenian Wine Consumer | Full Text | References | PDF (2 MB) | EPUB
  • 204 Views
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Article
Social Relations to Food, The Meaning of the Farmers’ Market and Healthy Lifestyle: The Case of Czechia and Ukraine
Renata Hrubá & Tomáš Sadílek
Pages: 651-669
Published online: 03 Apr 2022
AbstractforSocial Relations to Food, The Meaning of the Farmers’ Market and Healthy Lifestyle: The Case of Czechia and Ukraine | Full Text | References | PDF (1.5 MB) | EPUB
  • 202 Views
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Article
Marketing Specialty Crops: Analyzing Perception and Determinants of Date Fruit Purchase Likelihood
Agnese Rondoni, Carola Grebitus, Renee Hughner & Katherine Fuller
Pages: 670-694
Published online: 24 Apr 2022
AbstractforMarketing Specialty Crops: Analyzing Perception and Determinants of Date Fruit Purchase Likelihood | Full Text | References | PDF (1.8 MB) | EPUB
  • 102 Views
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Article
The Educational Civic Path in Southern Italy: What Determines Behaviors Toward Food Waste Among Students in Campania Region?
Nadia Palmieri & Sabrina Palmieri
Pages: 695-725
Published online: 21 Apr 2022
AbstractforThe Educational Civic Path in Southern Italy: What Determines Behaviors Toward Food Waste Among Students in Campania Region? | Full Text | References | PDF (2.3 MB) | EPUB
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