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The influence of colour in the context of sport: a meta-analysis

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Pages 177-235 | Received 15 Jan 2022, Accepted 06 Oct 2022, Published online: 24 Nov 2022

ABSTRACT

This study conducted a meta-analysis to explore the influence of colour on human behaviour in the context of sport and to scrutinise potential moderators affecting this impact. P-curve analysis was used to test whether a set of findings in the published literature contains an evidential value. To analyse the methodological standard of included studies two quality assessment tools were applied: the QATSDD and guidelines recommended by Elliot [2019. A historically based review of empirical work on color and psychological functioning: Content, methods, and recommendations for future research. Review of General Psychology, 23(2), 177–200]. The PRISMA protocol was employed for data identification and selection. Sixty-nine articles met the inclusion criteria and were deemed eligible for analysis. The results of the p-curve analysis suggested that cumulatively the studies contained evidential value (p < .001). The meta-analysis with random effects models indicated a medium significant effect (θ^= 0.56, 95%-CI [0.40, 0.72], p < .001) with substantial heterogeneity (I² = 96.97%, t² = 0.34, pQ < .001). Several moderators (i.e., age, study design, sport type, physical outcome measures, perceiving coloured environment, perceiving others in coloured equipment, red colour, blue colour) showed a significant impact on the relationship between colour and human behaviour in sports. Closer inspection of the quality of included studies, however, implied that carefully controlled empirical work on colour in the context of sport is scarce.

Introduction

In preparation for the FIFA World Cup 2006, jersey colour played a significant role in German national soccer coach Jürgen Klinsmann’s meticulous planning (Zelustek & Niklaus, Citation2006). Klinsmann personally ensured that his national team was given a new look when he advocated replacing the traditional black alternate uniform with red jerseys. The famous German coach explained his decision by discussing the players’ personal preference for this colour, as well as the psychological influence of red as a symbol of aggression (Fritsch, Citation2011). The story of the German national coach changing the jersey colour of his team in order to increase his chance of winning emphasises the necessity of research to clarify this assumption and to question the impact of colour in sports in general (Meuren, Citation2006).

The current body of research on the impact of colours in sport does not share a clear perspective. Researchers’ interest in the field emerged in the 1980s as they began investigating the impact of colours on grip strength (O’Connell et al., Citation1985; Pellegrini et al., Citation1981; Pellegrini & Schauss, Citation1980), ball catching, and reaction time tests (Don Morris, Citation1976; Koslow, Citation1983). Based on this foundation, scientific research extended the analysis of colour effects to other parameters in sports, such as yards penalised and penalty minutes in team sports (Frank & Gilovich, Citation1988). Recent studies from the last two decades have incorporated more comprehensive methodologies and were able to broaden the scientific discourse surrounding the omnipresent role of colours in human society (Elliot, Citation2015; Elliot & Maier, Citation2007; Kaya & Epps, Citation2004). Most of this research has focused on the colour red and has shown a slight impact of coloured uniforms on sporting outcomes. While some research suggests a link between red and aggression/dominance (Attrill et al., Citation2008; Dreiskaemper et al., Citation2013; Hill & Barton, Citation2005; Krenn, Citation2015; Piatti et al., Citation2012; Sorokowski et al., Citation2014), other studies have revealed null results or even contradictory findings (Allen & Jones, Citation2014; Carazo-Vargas & Moncada-Jiménez, Citation2014; Furley et al., Citation2012; García-Rubio et al., Citation2011; Krenn, Citation2014; Pollet & Peperkoorn, Citation2013).

Closer inspection of the methodology used in these studies, however, implies that carefully controlled empirical work on colour and human behaviour in sports is scarce. Also, effect sizes of most results appeared to be small and may even overestimate the actual influence of colours in sport contexts (Elliot, Citation2015; Krenn et al., Citation2017). As a consequence, doubts have been raised about the consistency and the validity of colour impact (Lehmann et al., Citation2018). Goldschmied and Lucena (Citation2018) also highlighted the low generalisability of the findings, as various studies did not differentiate between the self-perception of wearing coloured equipment, perceiving a coloured environment, or perceiving opponents in coloured equipment. These limitations render the research conducted essentially impossible to interpret. In addition to the aforementioned flaws, Elliot (Citation2019) addressed various other consistent methodological issues (e.g., failing to control for colour-deficient participants, the target sample size via power analyses, background colour, or illumination, as well as the fact that colour varies on the three attributes of lightness, chroma and hue). Hence, from a scientific perspective, the impact of colour in sport and exercise settings seems rather vague, leaving an unclear picture of heterogeneous results. Thus, there is a need for research incorporating moderating variables when examining the impact of colour on sporting outcomes. One additional reason for the inconsistent and heterogeneous results might be that most empirically driven studies grounded their analysis only fragmentarily on theoretical assumptions and often did not provide or directly contribute to an overarching theoretical framework, which impedes the validity and possible generalisability of the published findings (Elliot & Maier, Citation2014; Whitfield & Whiltshire, Citation1990).

The most prominent theory dealing with the effects of colour on human beings was proposed by Elliot and Maier (Citation2012). Their so-called Colour-in-Context Theory (CIC) presumes six specific propositions about the psychological impact of colour: (1) each colour carries a psychological meaning; (2) viewing colour influences psychological functioning and may foster motivational and behavioural processes; (3) responses to colour are automatic and are usually processed without conscious awareness; (4) colour associations can be rooted in learning and/or innate predispositions; (5) relations between colour perception and affect, cognition, and behaviour are reciprocal; (6) the effects and meanings of colour are context-specific (Meier et al., Citation2015). In this regard, the framework has been described as the “physical and psychological context in which colour is perceived to influence its meaning and, accordingly, responses to it” (Elliot, Citation2015, p. 2). These meanings and responses seem to emerge from social learning processes (Chantal & Bernache-Assollant, Citation2015; Chebat & Morrin, Citation2007; Mentzel et al., Citation2017) and/or evolutionarily ingrained predispositions (Changizi, Citation2009; Cuthill et al., Citation1997; Ilie et al., Citation2008; Pryke, Citation2009; Setchell & Wickings, Citation2005). Although CIC theory provides a robust attempt to explain colour effects, the framework is broad and non-sport specific and does not specify how to differentiate between different contexts (e.g., whether sport is a context in its own right or should it be divided into sub-contexts). On the basis of the previously described mixed findings and the lack of a clear sport-related theoretical foundation, it is about time to explore whether a colour effect in sports even exists.

An important consideration when investigating potential moderators is to take up the aforementioned limitation of CIC by making contextual sport-specific distinctions and breaking up the general idea of “sport” into different sub-contexts (types of sports). To date, the majority of research has focused on investigating the presence of colour influences in team sports (e.g., soccer: Allen & Jones, Citation2014; García-Rubio et al., Citation2011; basketball: Goldschmied & Lucena, Citation2018; Goldschmied & Spitznagel, Citation2020; ice hockey: Webster et al., Citation2012), combat sports (e.g., judo: Dijkstra & Preenen, Citation2008; boxing: Gülle et al., Citation2016; wrestling: Curby, Citation2016; taekwondo: Falco et al., Citation2016) and individual sports that do not involve a combat situation (e.g., running: Mentzel et al., Citation2019; cycling: Fujii et al., Citation2017; jumping: Lam et al., Citation2017). In this regard, the differing context of various sport types might act as a potential moderator, thus affecting the impact of colour in sports.

Another important potential moderator within the field of colour research is whether colour effects arise from wearing coloured equipment (e.g., Lam et al., Citation2017), perceiving a coloured environment (e.g., Payen et al., Citation2011), perceiving opponents in coloured equipment (e.g., Krenn, Citation2014), or some combination of these factors. One study examining the combination of wearing and perceiving coloured equipment is that of Feltman and Elliot (Citation2011). Their study showed that participants imagining themselves wearing red in a taekwondo bout had enhanced self-perception of their own dominance and threat, whereas perceiving an opponent in red enhanced the perception of these qualities in the opponent. Further research found evidence that perceiving a coloured environment may also influence human behaviour in sporting contexts (Akers et al., Citation2012). Based on the discussion about wearing and perceiving effects of colours, it has been assumed that the aforementioned research on colour influences in sports might have been biased by not taking into account the impact on referees’ judgments (Carazo-Vargas & Moncada-Jiménez, Citation2014; Hagemann et al., Citation2008). This hypothesis was confirmed by Krenn (Citation2014), who illustrated that referees judged tackles from behind more harshly for soccer players wearing red when compared to blue. Thus, wearer effects, perceiver effects of a coloured environment and perceiver effects of people in coloured jerseys may all operate and serve to influence sporting outcomes (Meier et al., Citation2015).

In addition to the moderators of sport context and colour location, colours might affect different outcome variables in different ways (Elliot, Citation2015). So far, colour research in sports was mainly focused on psychological outcome measures (for instance, aggression, dominance and threat) by the help of defined indicators like perceived number of blows (Sorokowski et al., Citation2014) or perceived harshness of tackles (Krenn, Citation2014). Other psychological variables that have been examined include measurements of mood states (e.g., anxiety: Profusek & Rainey, Citation1987; arousal: Payen et al., Citation2011; self-confidence: Recours & Briki, Citation2015; and positive affect: Williams et al., Citation2011). Various other studies have examined the influence of colours on performance metrics. One of the most well-known examples of this is Hill and Barton (Citation2005), who investigated the number of competitions won in combat sports and found a significant advantage for red uniforms in comparison to blue. On the contrary, other studies (Caldwell & Burger, Citation2011; García-Rubio et al., Citation2011) reported no significant effect of jersey colour on performance outcomes. Both positive correlations and null results have been shown between colour and other performance metrics, such as winning probability (Curby, Citation2016; Dijkstra & Preenen, Citation2008; Julio et al., Citation2015), successful passes (Iwase, Citation2002), and covered distance (Briki et al., Citation2015; Londe et al., Citation2018). Finally, in addition to psychological behaviour and performance outcomes, researchers have examined the impact of colours on physical parameters in the context of sports (e.g., testosterone levels: Hackney, Citation2006; force production: Elliot & Aarts, Citation2011; Payen et al., Citation2011; heart rate: Akers et al., Citation2012; blood pressure: Etnier & Hardy, Citation1997; and VO2max: Fujii et al., Citation2017). While some experiments found support for the assumption that viewing colour is linked to enhanced force production (Elliot & Aarts, Citation2011; O’Connell et al., Citation1985) and heart rate (Dreiskaemper et al., Citation2013), other studies reported no significant differences (Crane et al., Citation2008; Ingram & Lieberman, Citation1985; Rezaeian et al., Citation2015). Overall, the studies indicate that a large variety of psychological, physical, and performance variables have been examined, yielding mixed results as to the actual influence that colours have.

Finally, colour research differs based on the methodology applied (Krenn et al., Citation2017). In retrospective studies incorporating archival data, uniform colour has been demonstrated to affect sporting outcomes in diverse sports such as soccer (Allen & Jones, Citation2014; Attrill et al., Citation2008), combat sports (Hill & Barton, Citation2005; Rowe et al., Citation2005), rugby (Piatti et al., Citation2012) and virtual competition (Ilie et al., Citation2008). Contrarily, experimental studies carried out in laboratory-based investigations most-commonly analysed colour effects in the contexts of physical strength tests (Dunwoody, Citation1998; Elliot & Aarts, Citation2011), cycling endurance tests on an ergometer (Briki et al., Citation2015; Etnier & Hardy, Citation1997) or ball catching and reaction time tests (Don Morris, Citation1976; Koslow, Citation1983).

Overall, the heterogeneity of methodologies and the mixed results described in the previous sections do not generate a clear picture of a potential colour impact in sports. A meta-analysis may resolve the ambiguity by enabling scrutinisation of potential colour impact moderators on sporting outcomes and providing a quantitative synthesis across diverse research results. Thus, meta-analyses might help to clarify whether and under which circumstances colour effects appear in the context of sport. As a consequence, this meta-analytic approach may also contribute to building a robust theoretical model predicting colour effects in sports. Since meta-analyses can be biased by type-I error and p-curve analyses test whether a set of findings in the published literature contains an evidential value, the p-curve becomes an ideal complement to the meta-analytic approach (Boggero et al., Citation2017). Therefore, the present research was conceptualised to complement previous scientific studies by systematically mapping and synthesising the research done in this area, as well as by identifying any existing gaps. Specifically, the following research question was formulated: what is the influence of colours in the context of sport? This question will be examined on the whole, but also while adjusting for the aforementioned differentiation within the context of sports research. Therefore, we will investigate the moderating effects of the study design (experimental, retrospective), context of sport type/activity (combat, team, individual sports), domain (psychological, physical, performance), colour location (wearing, perceiving environment, perceiving persons) and colour (red, blue, green, pink, yellow, orange, purple, brown, white, black, grey, not specified/control). Thus, the results of the meta-analysis might help to understand – from a theoretical but also applied perspective – in which conditions and circumstances colour effects appear, respectively disappear, and thus also contribute to our understanding of how colour exerts its potential influence. In addition, a meta-analysis also might help to identify what is mostly needed in this research area to profoundly enrich our knowledge about how colours affect human behaviour in the context of sport.

Methods

Protocol and registration

The Preferred Reporting Items for Systematic Reviews and Meta-Analysis (PRISMA) guidelines (Moher et al., Citation2009) were used to conduct this meta-analysis. The final protocol was registered prospectively with the Open Science Framework (https://osf.io/enwfh) on 6 October 2020.

Search strategy

A systematic search for identification of relevant literature was conducted using the following electronic databases of peer-reviewed journal articles and online research registers: Web of Science, PubMed, Google Scholar and Scopus. Search terms were agreed upon a priori by the first author and second author in order to reduce the risk of relevant literature being removed in initial e-journal searches (Gledhill et al., Citation2017). Databases were initially searched on 1 February 2020 and the final search was repeated on 23 July 2020 to ensure that no studies published in the intervening period were omitted. The terms used in conducting the search included: (1) “Color OR colour AND sports” OR (2) “Red AND sports” OR (3) “Black AND sports” OR (4) “Blue AND sports” OR (5) “Green AND sports” OR (6) “Pink AND sports” OR (7) “Yellow AND sports” OR (8) “Color OR colour AND performance” OR (9) “Color OR colour AND soccer” OR (10) “Color OR colour AND football” OR (11) “Color OR colour AND team” OR (12) “Color OR colour AND matches” OR (13) “Color OR colour AND competition” OR (14) “Color OR colour AND combat” OR (15) “Color OR colour AND hockey” OR (16) “Color OR colour AND cycling” OR (17) “Color OR colour AND running” OR (18) “Color OR colour AND endurance” OR (19) “Color OR colour AND win” OR (20) “Color OR colour AND loss” OR (21) “Color OR colour AND mood” OR (22) “Color OR colour AND exertion” OR (23) “Color OR colour AND heart rate” OR (24) “Color OR colour AND motor performance” OR (25) “Color OR colour AND force production” OR (26) “Color OR colour AND power” OR (27) “Color OR colour AND motor ability” OR (28) “Color OR colour AND psychology” OR (29) “Color OR colour AND physiology”. The search string was adapted appropriately for each database and searched, at minimum, in the fields of titles, abstracts and keywords. Truncated terms were used, where possible, to ensure that as many variant spellings of a term as possible were captured (Jackman et al., Citation2019). All retrieved titles and abstracts were exported into Rayyan (https://rayyan.qcri.org/welcome) reference management software. Duplicates were identified through the automatic duplication feature.

Eligibility criteria

The following inclusion and exclusion criteria were established to ensure that the parameters of this meta-analysis were clearly defined and that all literature relevant to the present objectives was identified: papers were included (a) if they were published in English (to ensure consistency in appraising articles, Tod et al., Citation2011); (b) if they were original, peer-reviewed journal publications (excluding dissertations, theses, abstracts, magazine articles, non-peer-reviewed sources); (c) if they were available as full-text articles (Gledhill et al., Citation2017); (d) if they contained empirical quantitative data (excluding qualitative or mixed methods data: reviews, meta-analyses, commentaries, letters, non-empirical articles); (e) if they involved human participants; (f) if they involved (1) participants in an actual sport/exercise setting, (2) participants judging pictures/videos/real-life actions depicting a sport/exercise setting, (3) participants imagining to be in a sport/exercise setting, (4) participants in virtual competition. Papers were excluded (g) if they focused on instrument development and/or validation (Jackman et al., Citation2019); (h) if they involved mentally disturbed participants.

Screening process

The author and a second screener sifted through the studies in three phases, both working independently to enhance the quality of the screening process. In the first screening phase, all reference titles were reviewed. In the second phase, abstracts of the remaining articles were screened, and in the third phase, full-text papers were obtained and eligibility reviewed in detail (Jones, Citation2004). Additionally, in order to identify articles that may have been missed due to the inconsistent use of search terms, manual searching was performed by the author to identify further potentially relevant articles through: (a) backward search by the help of reference lists of each identified study and (b) titles of forward citations of identified studies on Google Scholar (Jackman et al., Citation2019). This process was repeated for all articles identified through manual searches until no further potentially relevant studies were located. After concluding the manual search, all full texts of the relevant articles were obtained and searched in detail for compliance with the eligibility criteria by the author and the second screener independently. Both researchers met to discuss discrepancies in the outcomes of the screening process until a final consensus was reached (Wertli et al., Citation2014).

Data coding of moderators

Following the identification of all relevant studies, the authors read each included study several times to become immersed with the research context and to enhance familiarity with the data before extracting and synthesising all relevant findings. A data-charting form was jointly developed in Microsoft Excel 2020 by the first author to determine which variables and/or potential moderators to extract (Lenzen et al., Citation2017). The first author independently charted the data in an iterative process, with randomly chosen articles checked for coding accuracy by the second author. For this meta-analysis, the following moderators were extracted from each study: (a) year of publication; (b) number of sub-experiments; (c) study design (experimental, retrospective); (d) sample size; (e) mean age in years; (f) gender (all male, all female, mixed, not specified); (g) context of sport type/activity (individual [without combat], team, combat sports); (h) psychological domain; (i) physical domain; (j) performance domain; (k) wearing colour; (l) perceiving people in coloured equipment, (m) perceiving coloured environment, (n) mix between wearing and perceiving; (o–x) red, blue, green, pink, yellow orange, white, black, grey, not specified/control colours.

Effect size measures

A data-charting form was jointly developed in Microsoft Excel 2020 by the first author to determine which statistical values to extract. The first author independently charted the data (sample size, degrees of freedom, t-value, F-value, chi-square, Cohen’s d, Pearson correlation, odds ratio, z-value, eta square, standard deviation, mean) for each study in an iterative process, with randomly chosen studies being checked for charting accuracy by the second author. Some missing effect sizes were calculated manually based on recommendations by Lakens (Citation2013). In total, 459 colour effects were reported; 196 of these (42.70%) had effect sizes that were copied, 119 (25.93%) had effect sizes that were calculated manually, and 144 (31.37%) had effect sizes that were not available, as not enough information was provided for a calculation.

Considering the primary studies’ designs, a standardised mean difference appeared to be most appropriate for the analysis (Morris, Citation2008). Thus, for each available effect size, Cohen’s d values were computed from the coded raw data. For less biased analysis, the effect sizes were transformed via Hedges transform (Hedges, Citation1981). Some primary studies reported multiple analyses using independent samples. In order to compare the effect sizes on the study level, the sub-studies’ effect sizes were averaged. Therefore, the subsamples’ effect sizes were first transformed to Hedges effect sizes. Mean values were computed to avoid the statistical dependence of effect sizes (Belanger & Vanderploeg, Citation2005; Cheung, Citation2019; Mann et al., Citation2007). As a consequence, 60 averaged effect sizes were used for the final computation.

Quality of studies

The quality assessment tool (QATSDD; Sirriyeh et al., Citation2012) was employed to assess the quality of each selected study. The QATSDD allows researchers to concomitantly appraise the methodological quality of included studies to ensure an acceptable scientific standard (Jackman et al., Citation2019). The tool consists of a list of 16 items that need to be rated on a four-point scale, ranging from zero (not at all) to three (complete). All studies were evaluated for relevant criteria that applied to quantitative designs, except criterions 11 (fit between stated research question and format and content of data collection tool, e.g., interview schedule) and 14 (assessment of reliability of analytical process), which were omitted as they applied to qualitative designs only. In addition, criterion 8 (detailed recruitment data) was evaluated for experimental studies only and was omitted for retrospective studies. The total score for each study was divided by the maximum possible score (42 for experimental studies and 39 for retrospective studies) and was reported as a percentage for standardisation purposes (Jackman et al., Citation2019).

In addition, the quality of all included studies was assessed by the help of the “Guidelines for a High-Quality Study on Color and Psychological Functioning” by Elliot (Citation2019). This quality assessment tool was applied to specifically control for the complexity inherent in colour science methodology, as, for example, colour consists of multiple components, termed lightness, chroma and hue (this study solely focuses on the reported hue as the other two values were mainly not reported). The guidelines consist of five items (participant naiveté and confidentiality, colour vision deficiency, sample size, colour specification and control, background colour and illumination) that were evaluated as controlled (1) or not controlled/not mentioned (0). The total number of controlled criteria for each study was divided by a maximum of five and was also reported as a percentage for standardisation purposes. Studies using retrospective data could not be scored according to the given criteria set. In line with previous recommendations (Milner, Citation2015), two authors independently assessed the quality of all studies that met the inclusion criteria for both the QATSDD and the criteria by Elliot.

P-curve analysis

Within all included studies, 459 distinct relevant statistical results were reported. Of these results, 190 were statistically significant in the predicted direction and were recomputed from the provided information (e.g., degrees of freedom, t-statistic, χ2-statistic, F-statistic, Z-statistic). According to Simonsohn et al. (Citation2014a), recomputation is necessary due to the fact that p-values are often reported as smaller than a particular benchmark and because they are sometimes reported incorrectly. In some cases, one study reported multiple significant p-values. Because p-values must be statistically independent for inference from a p-curve to be valid, there were strict selection rules for multiple p-values from one study (Boggero et al., Citation2017; Smyth & Ansari, Citation2019). Multiple p-values were extracted only if an article included multiple sub-experiments reporting p-values for independent samples. When studies reported multiple, significant p-values, Simonsohn et al. (Citation2014b) recommended performing a robustness analysis by rerunning the p-curve analysis with alternate, dependent p-values. To be consistent within the selection rules, the first significant p-value that occurred in the studies/sub-experiments was used in the original main p-curve analysis. The robustness analyses were run by replacing the original p-values from any study/sub-experiment that had multiple qualified p-values with the final significant p-value reported. The data for both the main p-curve and the robustness test were input to the p-curve analytic software (http://p-curve.com) version 4.06 and were reported in a p-curve disclosure table, which can be found at the Open Science Framework (https://osf.io/enwfh/).

Meta-analytical procedures

Meta-analysis and moderator analysis

All reported analyses were conducted with the System for Statistical Computation and Graphics R (R Core Team, Citation2016), applying the R package metaphor (Viechtbauer, Citation2010). Overall effect sizes were computed using a random-effects model. Random-effects models are preferable to fixed-effects models in most analyses as they account for between-study variance in the true effect sizes and thus do not assume the same true effect size across studies (Borenstein et al., Citation2010). The mean effect size was calculated via a random-effects model. Statistical analyses were conducted at α = .05 significance level with 95% confidence intervals. The estimated effect sizes presented as Hedges g were interpreted as small, medium or large effect sizes guided by Cohen’s (Citation1988) recommendations (0.20, 0.50, 0.80; Fritz et al., Citation2012). For assessment of between-study heterogeneity, I2, τ2 and Q-statistic were calculated. A significant result of the Q-statistic is an indicator for between-study heterogeneity and implies the necessity to use a random-effects model (Borenstein et al., Citation2010). Investigating the effect of specific study characteristics on the total effect size, the moderator variables were entered for the meta-regression.

Sensitivity analysis

To assess the sensitivity of overall estimates, analyses of both publication bias and the impact of estimates of single studies were conducted. Publication bias is a common problem in meta-analyses that can lead to an overestimation of effect sizes (Wilson & Lipsey, Citation2001). It is theorised that studies reporting significant effect sizes might be more likely to be published, compared to studies reporting no significant effect sizes. A funnel plot of the effect sizes was created and the trim-and-fill method (Duval & Tweedie, Citation2000) was applied to estimate the number of missing studies.

The impact of a single study on the overall estimate was tested by the leave-one-out method. A series of 60 meta-analyses was conducted, each leaving out one study. A change of the total estimate compared to the other analyses implies a larger impact of the excluded single study’s estimate.

Results

Literature identification

The electronic database search generated a total of 1267 results with a further 30 being returned from forward and backward manual citation searching. After the removal of 430 duplicates, the remaining 867 results were screened for titles and abstracts, which resulted in 766 articles being excluded from further analysis. Full texts for the remaining 101 records were reviewed for eligibility. Thirty-two full-text articles that did not meet the eligibility criteria were excluded for five main reasons: (a) articles were reviews, meta-analyses or commentaries that did not contain empirical quantitative data (n = 11) (e.g., Elkan, Citation2009; Meier et al., Citation2015; Rogerson, Citation2017); (b) articles did not involve participants in an actual sport/exercise setting; or participants judging pictures/videos/real-life actions depicting a sport/exercise setting; or participants imagining themselves in a sport/exercise setting; or participants in virtual competition (n = 11) (e.g., Briki & Hue, Citation2016; Little & Hill, Citation2007; Wiedemann et al., Citation2015); (c) articles were not related to the topic of the influence of colours in the context of sport (n = 7) (e.g., Donnelly et al., Citation2016; Spencer, Citation2017; Xu, Citation2019); (d) articles were non-peer-reviewed journal publications, such as dissertations or master’s theses (n = 2) (e.g., Wiedemann, Citation2016); (e) articles involved mentally disturbed participants (n = 1) (e.g., Gilliam, Citation1991). Following this process, 69 articles met the inclusion criteria and were deemed eligible for analysis according to the criteria for this meta-analysis ().

Figure 1. PRISMA (preferred reporting items for systematic reviews and meta-analysis) chart of search strategy.

Figure 1. PRISMA (preferred reporting items for systematic reviews and meta-analysis) chart of search strategy.

Characteristics of studies

All studies that were eligible for this review were published between 1976 and 2020. Twelve out of the total 69 studies consisted of two or more sub-studies (e.g., Chantal & Bernache-Assollant, Citation2015), yielding 84 experiments in total. Thirty-nine studies involved male participants only (e.g., Sorokowski & Szmajke, Citation2007), 33 studies involved both sexes (e.g., Koslow, Citation1983), one study involved female participants only (Goldschmied & Spitznagel, Citation2020), and sex was not specified in eleven of the studies (e.g., Keller & Vautin, Citation1998). The average sample size for all 58 experimental studies was 49.25 (SD = 45.60), ranging from six to 290 participants with a mean age of 22.50 years (SD = 3.45). The average sample size for all 26 retrospective studies was 2754.25 (SD = 9266.46), ranging from 10 to 45,874 (for more details on study characteristics, see and ).

Table 1. Summary of all studies that were included (n = 69).

Table 2. Frequency distribution of moderators and variables in all included studies (and sub-studies).

Quality assessment

For all eligible studies, the percentual average score on the QATSDD ranged from 14% to 82% (M = 51%, SD = 17%) and the percentual average score in terms of the criteria by Elliot ranged from 0% to 100% (M = 34%, SD = 26%). The inter-rater reliability was calculated by the weighted Cohen’s kappa in terms of the percentual average score and indicated a perfect level of agreement for the criteria by Elliot (κ = 1.00 (95% CI, 1.00–1.00), p < .001) and an almost perfect level of agreement for the QATSDD (κ = .89 (95% CI, 0.86–0.92), p < .001). An overview of the quality assessment is depicted in .

Table 3. Quality assessment of included studies.

P-curve analysis

Main p-curve

In total, 459 tests were conducted and 452 p-values were reported, of which 190 (41.39%) were significant. After the exclusion of eight incomplete tests (tests with missing df, t-value, F-value) and the application of selection rules (e.g., using the first significant p-value), the main p-curve analysis consisted of 44 statistically significant (p < .05) results. Results indicated a statistically significant right skew of p-values for both the binomial test (p < .001), and the continuous half p-curve test (Z = −10.58, p < .001), as well as the full p-curve test (Z = −10.91, p < .001). The test of flatness (flatter than 33% power) was nonsignificant for the binomial test (p = .89), the continuous half p-curve test (Z = 11.48, p > .999), and full p-curve test (Z = 5.93, p > .999). The post hoc test of statistical power indicated that the average estimated power of tests included in the p-curve (correcting for selective reporting) was 87% (CI = 77% to 93%). depicts the distribution of p-values in the main p-curve analysis.

Figure 2. Main p-curve distribution of 44 statistically significant results (blue solid lines), compared to the expected distribution when the null hypothesis is true (red dotted lines) or the alternative hypothesis is true and studies were powered at 33% (green striped lines).

Figure 2. Main p-curve distribution of 44 statistically significant results (blue solid lines), compared to the expected distribution when the null hypothesis is true (red dotted lines) or the alternative hypothesis is true and studies were powered at 33% (green striped lines).

Robustness test

After the application of selection rules (e.g., using the last significant p-value), the robustness test consisted of 32 statistically significant (p < .05) results. Results indicated a statistically significant right skew of p-values for the binomial test (p = .01), the continuous half p-curve test (Z = − 6.59, p < .001), and the full p-curve test (Z = − 7.06, p < .001). The test of flatness (flatter than 33% power) was nonsignificant for the binomial test (p = .65), the continuous half p-curve test (Z = 8.53, p > .999), and the full p-curve test (Z = 3.17, p > .999). The post hoc test of statistical power indicated that the average estimated power of tests included in the p-curve (correcting for selective reporting) was 73% (CI = 55%–86%). depicts the distribution of p-values in the robustness test.

Figure 3. Robustness test of 32 statistically significant results (blue solid1 lines), compared to the expected distribution when the null hypothesis is true (red dotted lines) or the alternative hypothesis is true and studies were powered at 33% (green striped lines).

Figure 3. Robustness test of 32 statistically significant results (blue solid1 lines), compared to the expected distribution when the null hypothesis is true (red dotted lines) or the alternative hypothesis is true and studies were powered at 33% (green striped lines).

Meta-analysis and moderator analysis

The results of the random effects model and the moderator analysis are presented in and . The Q-statistic was significant for the model (p < .001), indicating high heterogeneity and therefore justifying a random effects model. Overall, a significant medium-size colour effect was observed.

Table 4. Overall random effects model.

Table 5. Moderator analysis of Hedge’s g for the effect of colour.

Sensitivity analysis

Assessing a potential publication bias, funnel plots were inspected and trim-and-fill analyses were conducted (see Appendix). The trim-and-fill analysis indicated no missing studies. The adjusted effect size was estimated θ^adj= 0.56 (p < .001). The funnel plot supported these findings, indicating a minor imbalance on the left side.

Applying the leave one out method, the impact of a single study’s effect size on the total effect size was estimated. The estimated effect sizes varied from θ^= 0.48 to 0.57 when leaving out one study, indicating no extreme impact of a single study’s effect size. The most extreme outliers were Pellegrini et al. (Citation1980), indicating a total effect size of θ^ = 0.48 and O’Connell et al. (Citation1985), indicating a total effect size of θ^ = 0.52 when leaving out the study. All other studies ranged between θ^ = 0.56 and 0.57 when leaving out one study. Overall, no significant changes in effect sizes were observed applying the leave one out method.

Discussion

Quality assessment

This study aimed to systematically analyse the growing literature on the influence of colours in the context of sports. Two quality assessment tools were applied: the QATSDD for assessing the overall methodological quality and the guidelines by Elliot for assessing five colour-specific criteria. The results of the quality assessment with the QATSDD revealed a low average quality (overall average score of the evaluated criteria was 51%, with an SD of 17%). Especially the items A4 (evidence of sample size considered in terms of analysis), A8 (detailed recruitment data), A9 (statistical assessment of reliability and validity of measurement tools), A15 (evidence of user involvement in design) consistently received low ratings, with only four, one, five, and three studies, respectively, graded as moderately or completely fulfilled. Additionally, the quality assessment of the colour-specific criteria by Elliot was even lower, as the overall score revealed that on average only 34% (SD = 26%) of the examined criteria were controlled. Specifically, the item B3 (sample size acquired via power analysis) was only controlled for in two studies.

The results of the QATSDD indicate that most of the included studies did not control for general methodological and scientific standards of quantitative research. Additionally, in terms of the assessed colour criteria (e.g., control for the multidimensionality of colour, background colours, colour blindness), results imply that the overall colour effect in this study must be interpreted with caution, as it was based on less-than-high quality studies. The two quality assessment tools must also be viewed critically, since Elliot’s criteria are not an official evaluation scheme and were deduced from his recommendations to specifically increase the quality of studies in colour research. Additionally, the QATSDD has been criticised by Fenton et al. (Citation2015), as the definitions of the evaluation criteria would be unspecific and the tool would be partly subjective in nature. Nevertheless, we do highly encourage the reuse of both quality assessment tools in future work, as the evaluation criteria were based on a strong scientific foundation, the inter-rater reliability appears to be high, and applying the tools as an integral part of colour research would improve the overall quality of scientific work in this field (Elliot & Maier, Citation2014).

P-curve analysis

In total, 41.39% of the tests conducted to analyse the impact of colours in sport proved significant. The results of the main p-curve indicated that the analysed studies cumulatively contained evidential value and did not appear to exhibit evidence of intense p-hacking (see Simonsohn et al., Citation2014a). The robustness analysis was in line with the results obtained by the initial p-curve analysis. In sum, based on the distribution of significant p-values, the published studies do provide support for the hypothesis that colours influence human behaviour in sports, as the observed distribution of p-values mirrors the expected distribution of p-values for a true effect. Although the effect can still turn out to be false, at this moment, there is quantifiable evidence to differentiate between the likelihood that this specific hypothesis is true. Nevertheless, it is important to note that several significant results had to be excluded for reporting issues and missing data (see results section for details). Thus, future research should conscientiously determine how they report characteristics of their studies in order to ensure replicability and to clarify the evidential value of the data (Simonsmeier et al., Citation2020).

Meta-analysis and moderator analysis

The main purpose of this study was to meta-analyse the presence of colour effects in the context of sport by identifying relevant moderating variables in order to provide an estimate of the effect size. Results indicated a medium average effect size in the predicted direction that is statistically significant. In addition, results based on a 95% confidence interval indicated that the true effect size is between 0.40 (small to medium) and 0.72 (medium to large). This effect topped several past findings, which mainly reported a general small impact of colour in different contexts (Elliot, Citation2015; Elliot & Maier, Citation2012). However, the generally low quality of studies included in this meta-analysis lowers the validity of this finding and must be considered when interpreting these results. An investigation of the funnel plot (see Appendix E) identifies the studies by Pellegrini et al. (Citation1980) and O’Connell et al. (Citation1985) as being potential outliers. This needs to be taken into account when interpreting the results, as both studies were conducted before 1986 and involved both physical outcome variables and an individual sport context, which may have affected the significance level of the investigated moderators. Nevertheless, the leave one out method indicated no extreme impact of a single study’s effect size on the total effect size estimate. Additionally, an inspection of the forest plot (see Appendix D) shows that the effect sizes appear to vary across studies. In fact, this is not surprising given that the meta-analysis examines multiple studies differing in terms of participant characteristics, colour stimuli, and study design. It points to the possibility of heterogeneity in the results, specifically, a reliably strong effect under some conditions and a reliably weak effect under other conditions (Lehmann et al., Citation2018). In line with this assumption, the Q-statistic was calculated to examine the homogeneity of effect sizes across studies. A highly significant Q-statistic was observed indicating heterogeneity of results and highlighting potential moderator effects (Belanger & Vanderploeg, Citation2005).

Nine statistically significant moderators were identified including year of publication, mean age, study design, individual context of sport type, physical domain, perceiving persons in coloured outfit, perceiving environment in colour, and red and blue colours. The results provide support for a multi-layered relationship, as various moderators appear to exert a significant influence on the association between colours and sports.

A significant moderation of publication year emphasised that studies published more recently tended to show smaller effects (e.g., Goldschmied & Lucena, Citation2018; Goldschmied & Spitznagel, Citation2020), suggesting that older studies may have overestimated the colour effect (Lehmann et al., Citation2018). A higher methodological research standard in more recent studies might have caused this effect, as the conducted quality assessments (QATSDD and Elliot’s criteria) revealed higher ratings for more recently published studies.

When interpreting the results in terms of participant characteristics, the moderator mean age indicates that studies involving younger participants tended to have larger effects whereas studies involving older participants tended to have smaller effects. This could imply that colour effects are robust within certain populations (Mentzel et al., Citation2017). However, more research on this phenomenon is required to draw precise conclusions and make recommendations.

The moderator study design seems to justify a distinction between different methodologies since the colour effect differed significantly between retrospective studies and experimental studies. Experimental studies were indeed accompanied by larger effects sizes. This finding might be interpreted as a consequence of higher methodological standards and a more precise control of confounding variables in experimental as opposed to retrospective study designs. This result clarifies that study design appears to be an important factor when investigating the relationship between colours and sport and should be considered critically in future studies.

When considering the context of sport type within the field of colour research, results indicated a significant moderation by individual sports not involving a combat situation (e.g., running, cycling, jumping) in comparison to team sports and combat sports. One potential explanation is that sports in an individual context can be investigated and controlled straightforwardly, as they are more compelling than, for example, team sports or combat sports (García-Rubio et al., Citation2011; Kocher & Sutter, Citation2008). This potential issue should be considered when discussing practical implementations for follow-up research, as most of the findings in the context of sport type apply almost exclusively to an unstandardised competition involving participants with different degrees of skill and strength. Subsequent research would be required to examine the association between colour and performance outcomes by controlling for an athlete’s degree of relative competitive ability (Allen & Jones, Citation2014; Goldschmied & Lucena, Citation2018; Goldschmied & Spitznagel, Citation2020). However, this finding is surprising from a theoretical perspective, as most studies hypothesised an association between a colour, mainly red and black, with aggression/dominance (e.g., Elliot & Aarts, Citation2011). Thus, the expectation arose that this association should be most easily detectable in combat sports, as aggression and dominance seem to play the most predictive role for performance outcomes. Therefore, this result also questions this assumed association derived from evolutionary biology, as the major part of studies dealt with the assumed link between the colour red and aggressiveness and/or dominance. In this regard, future studies are needed to better understand this significant effect.

Concerning the moderation effects of the investigated outcome variables, the results showed that physical domain was a significant predictor for the effect size, whereas psychological and performance domains were not significant predictors. These results indicate that physical outcome variables might be more strongly influenced by colour than psychological or performance variables. In this regard several authors argued that colours – especially red and black – might act as a cue of threat, danger and/or aggression, thus causing an immediate and intense flight or fight reaction (Elliot & Aarts, Citation2011; Krenn et al., Citation2020). This might present an explanation for this finding and emphasises the evolution-based assumption of colour effects (e.g., Hill & Barton, Citation2005). However, one critical flaw is that the categorisation of outcome measurements into the three domains was challenging and somewhat arbitrary, as clear-cut groupings were not always possible. An additional explanation for these mixed findings is based on the fact that too many different outcome variables were assessed per study, as each statistical analysis came with a potential type-I error (Mentzel et al., Citation2019). Thus, it can be concluded that there is a need to further differentiate, specify, and categorise the investigated outcome measures in order to better understand the influence that colours have upon various sport-specific parameters.

Another important differentiation within the field of colour research is whether colour effects arise from wearing coloured equipment, perceiving a coloured environment, perceiving opponents in coloured equipment, or some combination of all these factors. The findings from this study show only significant effects for the variables relating to perceiving a coloured environment and perceiving people in a coloured outfit. From both theoretical and applied perspectives, this finding seems to be important, as it suggests that colour effects in sports are mainly caused by the perception of opponents uniform colour or the colour of the environment, but not by wearing a specific colour, as was discussed in several studies (Feltman & Elliot, Citation2011; Krenn et al., Citation2017). Further research will be required to investigate whether the perception of coloured equipment grants an unfair advantage in sport contexts and raises the question of whether a regulation will be necessary to guarantee equal and fair conditions for all athletes (Feltman & Elliot, Citation2011).

Having considered the role of both wearing and perceiving effects, it is reasonable to look at manipulated colour stimuli. In the present research, the effects of more than 10 different colours were examined, but only the colours red and blue appeared to significantly moderate the investigated relationship. As can be seen in , the colours blue and red were by far most frequently analysed in the different studies, while colours such as brown or purple, for example, were not even part of the moderator analysis, as they were too infrequently investigated. Based on these results, it can be argued that the present results justify the extensive analyses of the colours red and blue, as they seem to have a significant impact on sporting outcomes (Dreiskaemper et al., Citation2013; Hagemann et al., Citation2008). However, considering that colours have their own meanings and associations that affect human performance and behaviour (Elliot & Maier, Citation2012; Krenn et al., Citation2020), it might be beneficial for future research to examine red and blue relative to other chromatic contrast colours, such as pink, purple, orange or brown before permanently ruling out an impact of other, less popular colours on sports. In addition, empirical work that carefully attends to the complexity inherent in colour science methodology is needed (Elliot, Citation2015), for example by controlling for both lightness and chroma, in addition to hue (Little & Hill, Citation2007; Stokes et al., Citation1992). For all the other moderators, no significant effects were found.

Limitations

This study attempted to systematically review and analyse growing literature on the influence of colours on human behaviour in sports. There are several methodological strengths in the current meta-analysis, including an inclusive search strategy, specific and well-defined exclusion criteria, as well as the implementation of two independent quality assessment tools. In addition, this study provides a concrete example of how p-curve and meta-analysis can complement each other to present the most complete analysis of the literature on the effects of colours in sports to date.

Although every effort was taken in ensuring uniformity within this scientific research, it is important to highlight several limitations employed within the present approach. As a meta-analysis is only as strong as the methodological quality of the studies contributing to it (Lehmann et al., Citation2018), the overall low quality of included studies should be considered when examining this meta-analysis. One potential weakness is the fact that some studies calculated effect sizes using parametric methods without reporting whether all assumptions were met in order to properly conduct the analysis (e.g., test of normality, homogeneity of variance). In addition, most studies did not report as many variables as they have seemed to have tested. Based on the tables and statistics provided, 25.93% of the effect sizes needed to be manually calculated by the authors of this paper. In addition, 31.37% of the reported results in the included studies did not provide sufficient information for effect size calculation. To control for these issues, a standardised average for the overall effect size calculation was used, as this has been shown to help avoid the dependence of multiple effect sizes (Cheung, Citation2019). According to Cheung (Citation2019) and Maynard et al. (Citation2014), however, this approach may lead to missed opportunities, as it does not utilise all available data and removes valuable within-study variations stemming from potential moderators. In addition, this meta-analysis solely included published studies, increasing the probability of detecting false positive findings due to publication bias and Tower of Babel bias (cf. Cumming, Citation2012; Ellis, Citation2010). However, considering this shortcoming in the current meta-analysis, the combination with a p-curve analysis might help provide a clearer picture about a potential publication bias in colour research in sports. As we did not detect suspicious data in our p-curve analysis, the reported findings of our meta-analysis are actually strengthened. Nevertheless, future scientific research should be aware of these limitations and may investigate the colour-sports relationship on the basis of multivariate and three-level meta-analysis designs.

In summation, this meta-analysis provides support for a multi-layered relationship between colours and sports. Although slight trends were identified, the investigated research question is still something of a puzzle. To achieve substantial progress in future scientific work and to get a more precise picture of the relationship between colours and human behaviour in sports, awareness of the numerous moderators influencing each other and the various factors that need to be controlled and standardised will be crucial. Subsequent work would also do well to identify and manipulate potential additional moderators, including some not considered herein such as the duration of colour stimuli presentation. Further practical implications of colour effects are still to be determined.

Conclusion

In conclusion, the present meta-analysis adds to the growing body of scientific literature that has scrutinised the role of coloured stimuli in sporting activities. Both p-curve and meta-analysis provided support for the hypothesis that colours influence human behaviour in sports. Findings did not appear to lack evidential value or to exhibit evidence of intense p-hacking. In addition, several moderators (e.g., experimental and retrospective study design and mean age; individual, team, and combat context of sport type; psychological, physical, and performance outcome measures; wearing and perceiving colour; red, blue and other colour stimuli) appear to play a role in the relationship between colour and human behaviour in sports. Most notably, colour effects were revealed in the following situations: in older people; in experimental research designs; for the colours red and blue; when colours were perceived in the environment or on an opponent; when individual sports without a combat situation were analysed; and mainly at physical outcome measures. Closer inspection of the quality of these studies, however, implied that carefully controlled empirical work is scarce, which also impedes the validity of the reported findings. As such, the information provided by the current meta-analysis must be considered tentatively and with caution. As many questions in this research area still remain unanswered, future studies are challenged to follow the guidelines offered by Elliot (Citation2019) and to contribute to the theoretical framework to better understand how colour affects human behaviour in the context of sport.

Disclosure statement

No potential conflict of interest was reported by the author(s).

Supplemental material

The data that support the findings of this study are available from the corresponding author (BK) https://osf.io/enwfh/.

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