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Research Article

Advisor familiness and entrepreneurial orientation in the tourism industry: the moderating role of entrepreneurs’ gender, education, and age

Zhaokang ZengDepartment of Marketing, Business School, The University of Western Australia, Crawley, AustraliaCorrespondence[email protected]

https://orcid.org/0000-0003-0634-4245

Received 26 Oct 2023, Accepted 16 Apr 2024, Published online: 26 Apr 2024

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https://doi.org/10.1080/13683500.2024.2345824
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