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Cogent Business & Management
Volume 11, 2024 - Issue 1
Marketing
The role of perception of digital celebrities on live stream shopping intention through social interaction in Indonesia
Mohamad Trio Febriyantoroa Department of Management & Jaya Launch Pad, Universitas Pembangunan Jaya, Tangerang, IndonesiaCorrespondence[email protected]
https://orcid.org/0000-0001-9812-5116View further author information
https://orcid.org/0000-0001-9812-5116View further author information, Tirta Mulyadib Department of Culinary Management, Batam Tourism Polytechnic, Batam, Indonesiahttps://orcid.org/0000-0001-5775-8582View further author information
https://orcid.org/0000-0001-5775-8582View further author information, Eka Hendrayanic Institut Teknologi dan Bisnis Haji Agus Salim Bukittinggi, Indonesiahttps://orcid.org/0000-0002-5780-2210View further author information
https://orcid.org/0000-0002-5780-2210View further author information, Rifadli D. Kadird Faculty of Islamic Economics and Business, IAIN Sultan Amai Gorontalo, Indonesiahttps://orcid.org/0000-0003-4138-623XView further author information
https://orcid.org/0000-0003-4138-623XView further author information, Kraugusteeliana Kraugusteelianae Department of Information System, Universitas Pembangunan Nasional Veteran, Jakarta, Indonesiahttps://orcid.org/0000-0001-9868-425XView further author information
https://orcid.org/0000-0001-9868-425XView further author information, Hersa Farida Qorianif Faculty of Islamic Economics and Business, UIN Kiai Haji Achmad Siddiq Jember, Indonesiahttps://orcid.org/0000-0001-5894-3907View further author information
https://orcid.org/0000-0001-5894-3907View further author information & Achmad Fagehg Department of Shariah Economics Master’s Program, Universitas Islam Negeri Sunan Ampel, Surabaya, Indonesiahttps://orcid.org/0000-0002-6435-0590View further author information
https://orcid.org/0000-0002-6435-0590View further author information show all![Supercharge Your Next Research Paper: Research and write your next paper with Jenni AI.]({"type":"image" , "src" : "/sda/112445/Skyscraper-econ.png"})