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Cogent Business & Management Volume 11, 2024 - Issue 1
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Marketing

Web 2 adoption and performance of telecommunication firms in Ghana: a study of MTN Ghana

Evans kofi Bediakoa Enterprise Business Division, MTN Ghana, Accra, GhanaView further author information
,
Eric Gonub Marketing and Supply Chain Management, University of Cape Coast, Cape Coast, Ghana;Correspondence[email protected]
ORCID Iconhttps://orcid.org/0000-0002-3040-1740View further author information
ORCID Icon,
Paul Mensah Agyeic Business Programmes College of Distance Education, University of Cape Coast, Cape Coast, Ghana;View further author information
&
Richard Kofi Opokud Economics and Management, University of Chemical Technology, Beijing, ChinaView further author information
Article: 2340460 | Received 02 Aug 2023, Accepted 22 Mar 2024, Published online: 22 Apr 2024
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