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Research Article

“The trash is ruining the picture”: social media, sustainability, and the semiotics of pristine nature

Received 13 Dec 2023, Accepted 07 Apr 2024, Published online: 13 Apr 2024

Figures & data

Figure 1. Sean’s images from the hike near Muscat, Oman. March 2023.

Figure 1. Sean’s images from the hike near Muscat, Oman. March 2023.

Figure 2. (2a, left) Ahmed Al Nairi's (@aa5.5d) Reel captures moving clouds above Jebel Aswad in Oman. (2b, middle) Abdullah Alhadidi's (@qdo_) Instagram post of a wadi, or canyon, in Oman. (2c, right) Chris Burkard's (@chrisburkard) Instagram post of a canyon in the United States.

Figure 2. (2a, left) Ahmed Al Nairi's (@aa5.5d) Reel captures moving clouds above Jebel Aswad in Oman. (2b, middle) Abdullah Alhadidi's (@qdo_) Instagram post of a wadi, or canyon, in Oman. (2c, right) Chris Burkard's (@chrisburkard) Instagram post of a canyon in the United States.

Figure 3. Frederic Church, Twilight in the Wilderness, oil on canvas, 1860, Cleveland Museum of Art, Ohio, https://en.wikipedia.org/wiki/Twilight_in_the_Wilderness#/media/File:Twilight_in_the_Wilderness_by_Frederic_Edwin_Church_(3).jpg

Figure 3. Frederic Church, Twilight in the Wilderness, oil on canvas, 1860, Cleveland Museum of Art, Ohio, https://en.wikipedia.org/wiki/Twilight_in_the_Wilderness#/media/File:Twilight_in_the_Wilderness_by_Frederic_Edwin_Church_(3).jpg

Figure 4. (4a, left) Rumpa Mitra (@rumpamitra) gazes out upon the coastline of Oman. (4b, middle) Qasim Al Naabi (@qasim_.s) looks down from the top of Jebel Aswad, Oman. (4c, right) Jimmy Chin's (@jimmychin) Instagram post in British Columbia.

Figure 4. (4a, left) Rumpa Mitra (@rumpamitra) gazes out upon the coastline of Oman. (4b, middle) Qasim Al Naabi (@qasim_.s) looks down from the top of Jebel Aswad, Oman. (4c, right) Jimmy Chin's (@jimmychin) Instagram post in British Columbia.

Figure 5. (5a, left) Jacob van Ruisdael, Wheat Fields, oil on canvas, 1665–1670, Metropolitan Museum of Art, New York, https://en.wikipedia.org/wiki/Wheat_Fields_(Ruisdael)#/media/File:Wheat_Fields_MET_DP145911.jpg. (5b, right) Johann Heinrich Wüest, The Rhône Glacier, oil on canvas, 1775, Kuntshaus Zurich, Zurich, https://en.wikipedia.org/wiki/Johann_Heinrich_W%C3%BCest#/media/File:Der_Rhonegletscher_-_Johann_Heinrich_W%C3%BCest_(Kunsthaus_Z%C3%BCrich).jpg

Figure 5. (5a, left) Jacob van Ruisdael, Wheat Fields, oil on canvas, 1665–1670, Metropolitan Museum of Art, New York, https://en.wikipedia.org/wiki/Wheat_Fields_(Ruisdael)#/media/File:Wheat_Fields_MET_DP145911.jpg. (5b, right) Johann Heinrich Wüest, The Rhône Glacier, oil on canvas, 1775, Kuntshaus Zurich, Zurich, https://en.wikipedia.org/wiki/Johann_Heinrich_W%C3%BCest#/media/File:Der_Rhonegletscher_-_Johann_Heinrich_W%C3%BCest_(Kunsthaus_Z%C3%BCrich).jpg

Figure 6. (6a, left) Thomas Moran, The Grand Canyon of the Yellowstone, oil on canvas, 1872, National Statuary Hall, United States Capitol, https://en.wikipedia.org/wiki/The_Grand_Canyon_of_the_Yellowstone_(1872)#/media/File:Thomas_Moran_-_Grand_Canyon_of_the_Yellowstone.jpg. (6b, right) Detail of the two figures standing at the promontory in Moran’s Grand Canyon.

Figure 6. (6a, left) Thomas Moran, The Grand Canyon of the Yellowstone, oil on canvas, 1872, National Statuary Hall, United States Capitol, https://en.wikipedia.org/wiki/The_Grand_Canyon_of_the_Yellowstone_(1872)#/media/File:Thomas_Moran_-_Grand_Canyon_of_the_Yellowstone.jpg. (6b, right) Detail of the two figures standing at the promontory in Moran’s Grand Canyon.

Figure 7. (7a, left) A still image from Haitham Al Shaaibi’s Instagram Reel in Oman. (7b, middle) An Instagram post from a clean-up dive off the coast of Oman, user’s identity redacted. (7c, right) Faisal Al-Hooti’s (@faisal_alh00ti) Instagram Stories post of a cleanup practices during a bike trip in Oman and the United Arab Emirates.

Figure 7. (7a, left) A still image from Haitham Al Shaaibi’s Instagram Reel in Oman. (7b, middle) An Instagram post from a clean-up dive off the coast of Oman, user’s identity redacted. (7c, right) Faisal Al-Hooti’s (@faisal_alh00ti) Instagram Stories post of a cleanup practices during a bike trip in Oman and the United Arab Emirates.

Figure 8. Instagram post by the aggregator account @indiapictures.

Figure 8. Instagram post by the aggregator account @indiapictures.

Figure 9. Still images from the 1971 television ad run by Keep America Beautiful. https://www.youtube.com/watch?v=j7OHG7tHrNM

Figure 9. Still images from the 1971 television ad run by Keep America Beautiful. https://www.youtube.com/watch?v=j7OHG7tHrNM

Figure 10. Still images from Ali Mohammedi’s (@omantripper) Instagram Reel.

Figure 10. Still images from Ali Mohammedi’s (@omantripper) Instagram Reel.