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Volume 3, Issue 2

International Journal of Strategic Communication

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International Journal of Strategic Communication, Volume 3, Issue 2 (2009)

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International Journal of Strategic Communication, Volume 3, Issue 2 (2009)

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Institutionalization of Strategic Communication Theoretical Analysis and Empirical Evidence

Editor's Introduction

Institutionalizing Strategic Communication: Theoretical Analysis and Empirical Evidence

Ansgar Zerfass

Pages: 69-71

Published online: 10 Apr 2009

AbstractforInstitutionalizing Strategic Communication: Theoretical Analysis and Empirical Evidence | Full Text | References | PDF (30.4 KB)

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Articles

Article

Strategic Communication: An Institutional Perspective

Swaran Sandhu

Pages: 72-92

Published online: 10 Apr 2009

AbstractforStrategic Communication: An Institutional Perspective | Full Text | References | PDF (134.9 KB)

5472 Views
100 CrossRef citations
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Article

Corporate Social Responsibility: Missed Opportunity for Institutionalizing Communication Practice?

W. Timothy Coombs & Sherry J. Holladay

Pages: 93-101

Published online: 10 Apr 2009

AbstractforCorporate Social Responsibility: Missed Opportunity for Institutionalizing Communication Practice? | Full Text | References | PDF (57.2 KB)

793 Views
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Article

Institutionalizing Crisis Communication in the Public Sector: An Explorative Study in Danish Municipalities

Finn Frandsen & Winni Johansen

Pages: 102-115

Published online: 10 Apr 2009

AbstractforInstitutionalizing Crisis Communication in the Public Sector: An Explorative Study in Danish Municipalities | Full Text | References | PDF (81.4 KB)

1150 Views
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Article

Institutionalization and Evaluation of Corporate Communication in Italian Companies

Emanuele Invernizzi & Stefania Romenti

Pages: 116-130

Published online: 10 Apr 2009

AbstractforInstitutionalization and Evaluation of Corporate Communication in Italian Companies | Full Text | References | PDF (392.1 KB)

470 Views
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Article

The Institutionalization of the Strategic Communication Function in the United States

Jerry Swerling & Chaiti Sen

Pages: 131-146

Published online: 10 Apr 2009

AbstractforThe Institutionalization of the Strategic Communication Function in the United States | Full Text | References | PDF (90.3 KB)

621 Views
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Article

Institutionalizing Strategic Communication in Europe – An Ideal Home or a Mad House? Evidence from a Survey in 37 Countries

Ralph Tench, Piet Verhoeven & Ansgar Zerfass

Pages: 147-164

Published online: 10 Apr 2009

AbstractforInstitutionalizing Strategic Communication in Europe – An Ideal Home or a Mad House? Evidence from a Survey in 37 Countries | Full Text | References | PDF (105 KB)

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International Journal of Strategic Communication (Vol.3, Iss.2, 2009)

Institutionalization of Strategic Communication Theoretical Analysis and Empirical Evidence

Institutionalization of Strategic Communication Theoretical Analysis and Empirical Evidence

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