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Volume 21, Issue 2

Journal of Media Business Studies

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Journal of Media Business Studies, Volume 21, Issue 2 (2024)

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Journal of Media Business Studies, Volume 21, Issue 2 (2024)

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Volume 21, 2024 Vol 20, 2023 Vol 19, 2022 Vol 18, 2021 Vol 17, 2020 Vol 16, 2019 Vol 15, 2018 Vol 14, 2017 Vol 13, 2016 Vol 12, 2015 Vol 11, 2014 Vol 10, 2013 Vol 9, 2012 Vol 8, 2011 Vol 7, 2010 Vol 6, 2009 Vol 5, 2008 Vol 4, 2007 Vol 3, 2006 Vol 2, 2005 Vol 1, 2004

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Research Article

Article

More important than ever before? Assessing readers’ willingness to pay for local news as a constituent for sustainable business models

Udo Bomnüter, Nele Hansen, Michael Beuthner, Ulf König & Thorsten Hennig-Thurau

Pages: 109-132

Published online: 03 Aug 2023

AbstractforMore important than ever before? Assessing readers’ willingness to pay for local news as a constituent for sustainable business models | Full Text | References | PDF (963 KB) | EPUB

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Article

Hollywood’s current game plan: it’s the IP and not the actor

Lee Yoong Hon

Pages: 133-145

Published online: 17 Jan 2024

AbstractforHollywood’s current game plan: it’s the IP and not the actor | Full Text | References | PDF (366.7 KB) | EPUB

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Article

Value creation in interdependent digital and analogue markets

Mathilde Sanders & Vareska van de Vrande

Pages: 146-174

Published online: 05 Jan 2024

AbstractforValue creation in interdependent digital and analogue markets | Full Text | References | PDF (1.3 MB) | EPUB

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Open Access

Article

Don’t say failed innovation, say failed implementation! The unsuccessful implementation of early paywalls and chatbots in the Spanish news market

José M. Valero-Pastor, Alicia De Lara-González, José A. García-Avilés, Miguel Carvajal, Félix Arias Robles & Dámaso Mondéjar Aráez

Pages: 175-190

Published online: 22 Jan 2024

AbstractforDon’t say failed innovation, say failed implementation! The unsuccessful implementation of early paywalls and chatbots in the Spanish news market | Full Text | References | PDF (398.7 KB) | EPUB

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Journal of Media Business Studies (Vol.21, Iss.2, 2024)

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