Journal of Nonprofit & Public Sector Marketing, Volume 27, Issue 3 (2015)

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Journal of Nonprofit & Public Sector Marketing, Volume 27, Issue 3 (2015)

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Green Marketing

Articles

Article
The Limitations and Potentialities of Green Marketing
Walter Wymer & Michael Jay Polonsky
Pages: 239-262
Published online: 10 Sep 2015
AbstractforThe Limitations and Potentialities of Green Marketing | Full Text | References | PDF (237.3 KB)
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Article
Evaluating the Drivers of Sustainable Behavioral Intentions: An Application and Extension of the Theory of Planned Behavior
Judy Rex, Antonio Lobo & Civilai Leckie
Pages: 263-284
Published online: 10 Sep 2015
AbstractforEvaluating the Drivers of Sustainable Behavioral Intentions: An Application and Extension of the Theory of Planned Behavior | Full Text | References | PDF (185.4 KB)
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Article
Sustainability Living in a Carbon-Priced Economy: “Shoulds” and “Woulds,” Making Amends and Sustainability Guilt
Menuka Jayaratne, Gillian Sullivan Mort & D’Souza Clare
Pages: 285-306
Published online: 10 Sep 2015
AbstractforSustainability Living in a Carbon-Priced Economy: “Shoulds” and “Woulds,” Making Amends and Sustainability Guilt | Full Text | References | PDF (210.3 KB)
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Article
Whose Job Is That? Saving the Biosphere Starts at Work
Linda Brennan, Wayne Binney, John Hall & Michelle Hall
Pages: 307-330
Published online: 10 Sep 2015
AbstractforWhose Job Is That? Saving the Biosphere Starts at Work | Full Text | References | PDF (372.5 KB)
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