Editorial board

EDITOR IN CHIEF
Sukki Yoon
College of Business
Bryant University, USA

Associate Editors

Tae Hyun Baek - Sungkyunkwan University, South Korea
Hyejin Bang - Kookmin University, South Korea
Danae Manika - Brunel University London, United Kingdom
Carmen Valor Martinez - Pontificia Comillas University, Spain
Yuhosua Ryoo - Southern Illinois University, United States
Claire Segijn - University of Minnesota, United States
Linwan Wu - University of South Carolina, United States
Mark Yi-Cheon Yim - University of Massachusetts Lowell, United States
Hong Yuan - University of Oregon, United States
Linda Tuncay Zayer - Loyola University Chicago, United States

Editorial Review Board

HoYoung (Anthony) Ahn - Pepperdine University, United States
Sun Joo (Grace) Ahn - University of Georgia, United States
Craig Andrews - Marquette University, United States
Paolo Antonetti - NEOMA Business School, France
Janelle Applequist - University of South Florida, United States
Marat Bakpayev - University of Minnesota Duluth, United States
Hyejin Bang - Kookmin University, South Korea
Laura Bright - The U niversity of Texas at Austin, United States
Chingching Chang - Academia Sinica, Taiwan
Hong Cheng - Loyola University Chicago, United States
Yung Kyun Choi - Dongguk University, South Korea
Dongwon Choi - Kookmin University, South Korea
Tae Rang Choi - Texas Christian University, United States
Russell B. Clayton - Florida State University, United States
Catherine Coleman - Texas Christian University, United States
Micael Dahlen - Stockholm School of Economics, Sweden
Patrick De Pelsmacker - University of Antwerp, Belgium
Salvador Del Barrio-García - University of Granada, Spain
Marjorie Delbaere - University of Saskatchewan, Canada
Brittany Duff - University of Illinois at Urbana-Champaign, United States
Yang Feng - San Diego State University, United States
Raffaele Filieri - Audencia Business School, France
Harsha Gangadharbatla - University of Colorado Boulder, United States
Hector Gonzalez Jimenez - ESCP Business School, Spain
Vassiliki Grougiou - University of Macedonia, Greece
Amy Hackley - Birkbeck University of London, United Kingdom
Eric Haley - University of Tennessee, United States
Chang-Dae Ham - University of Illinois at Urbana-Champaign, United States
Steven Holiday - University of Alabama, United States
Mariea Hoy - University of Tennessee, United States
Jisu Huh - University of Minnesota, United States
Bruce Huhmann - Virginia Commonwealth University, United States
Yongwoog "Andy" Jeon - Northern Illinois University, United States
Hyun Ju Jeong - University of Kentucky, United States
Mengtian (Montina) Jiang - University of Kentucky, United States
Jong-Hyuok Jung - Texas Christian University, United States
Eun Yeon Kang - Kutztown University, United States
Changju Kim - Ritsumeikan University, Japan
Eunjin (Anna) Kim - University of Southern California, United States
Jungkeun Kim - Auckland University of Technology, New Zealand
Jihye Kim - University of Kentucky, United States
Kacy Kim - Bryant University, United States
Sujin (Sue) Kim - Louisiana State University, United States
Jihoon (Jay) Kim - University of Alabama, United States
Sam Kim - The Hong Kong Polytechnic University, Hong Kong
Su Jung Kim - University of Southern California, United States
Karen King - University of Georgia, United States
Carrie LaFerle - Southern Methodist University, United States
Wei-Na Lee - The University of Texas, United States
Yoon-Joo Lee - Washington State University, United States
Joonghwa Lee - University of North Dakota, United States
Chen Lou - Nanyang Technological University, Singapore
Ivana Kursan Milakovic - University of Split, Croatia
Tyler Milfeld - Loyola University Chicago, United States
Adrienne Muldrow - East Carolina University, United States
Sidharth Muralidharan - Southern Methodist University, United States
Chris Noland - University of South Florida, United States
Glen Nowak - University of Georgia, United States
Sangdo Oh - Yonsei University, South Korea
Davide Orazi - Monash University, Australia
Joe Phua - University of Georgia, United States
Silvia Ranfagni - University of Florence, Italy
Shelly Rathee - Villanova University, United States
Tom Reichert - University of South Carolina, United States
Riccardo Rialti - University of Milan, Italy
Jef Richards - Michigan State University, United States
Shelly Rodgers - University of Missouri, United States
Sara Rosengren - Stockholm School of Economics, Sweden
Herbert Jack Rotfeld - Auburn University, United States
Yuhosua Ryoo - Southern Illinois University, United States
Sela Sar - University of Illinois at Urbana-Champaign, United States
Angeline Close Scheinbaum - Clemson University, United States
Joon Yong Seo - SUNY Brockport, United States
Kim Sheehan - University of Oregon, United States
‘Chris’ Fei Shen - City University of Hong Kong, Hong Kong
Hyunju Shin - Georgia Southern University, United States
Heather Shoenberger - Penn State University, United States
Katherine Sredl - Loyola University Chicago, United States
Marla Royne Stafford - University of Nevada-Las Vegas, United States
David Stewart - Loyola Marymount University, United States
Mark Stuhlfaut - University of Kentucky, United States
Yoon Hi Sung - The University of Oklahoma, United States
C. Raymond Taylor - Villanova University, United States
Debbie Treise - University of Florida, United States
Wanhsiu Sunny Tsai - University of Miami, United States
Sarah Turnbull - University of Portsmouth, United Kingdom
Virgina Vannucci - University of Verona, Italy
Patrick Vargas - University of Illinois at Urbana-Champaign, United States
Udo Wagner - Modul University, Austria
Taylor Wen - University of South Carolina, United States
Erin Willis - University of Colorado, United States
Kasey Windels - University of Florida, United States
Joyce Wolburg - Marquette University, United States
Natalia Yannopoulou - Newcastle University, United Kingdom
Mark Yi-Cheon Yim - University of Massachusetts Lowell, United States
Chan Yun Yoo - Saint Joseph’s University, United States
Doyle Yoon - The University of Oklahoma, United States
Hye Jin Yoon - University of Georgia, United States
Sukki Yoon - Bryant University, United States
Gunwoo Yoon - University of Northern Iowa, United States
Seounmi Youn - Emerson College, United States
Joseph Yun - University of Pittsburgh, United States
Lamberto Zollo - University of Milan, Italy

AAA Publications Committee