EDITOR IN CHIEF
Forrest Zhilin Yang - City University of Hong Kong
ASSOCIATE EDITORS Asia Xi Li - University of Hong Kong Rui Wang - Peking University Yonggui Wang - Capital University of Economics and Business Europe
Andreas Fürst - University of Erlangen - Nuremberg
Christian J. Homburg - University of Mannheim
North America
Michael Rodriguez - Campbell University
Robert E. Spekman - University of Virginia
Thomas Steenburg - University of Virginia
Oceania
Henry F.L. Chung - Massay University
Richard J. Varey - University of Waikato
Ian F. Wilkinson - University of Sydney
Louise C. Young - University of Technology, Sydney
BOOK REVIEW EDITORS
Australia
Sharon Purchase - University of Western Australia
Europe Roberta Boccancelli -
University of Urbino "Carlo Bo" Annalisa Tunisini -
Catholic University, Milan North America Carlos M. Rodriguez - Delaware State University
Elizabeth J. Wilson - Suffolk University INTERNET EDITOR Das Narayandas -
Harvard Business School EDITORIAL BOARD Russell Abratt -
George Mason University Houcine Akrout - Inseec University, Paris Per Andersson - Stockholm School of Economics Björn Axelsson -
Stockholm School of Economics Klaus Backhaus -
University of Münster Anthony Di Benedetto -
Temple University Neeraj Bhardwaj -
University of Tennessee, Knoxville Sergio Biggemann -
University of Otago, Dunedin Harald Biong -
Norwegian School of Management Roberta Bocconcelli - University of Urbino Elvira Bolat -
Bournemouth University Frank V. Cespedes -
Harvard Business School Tat Huei Cham -
USCI Graduate Business School, UCSI University Dae Ryun Chang -
Yonsei University, Seoul Pradeep K. Chintagunta -
University of Chicago Ilenia Confente -
University of Verona Victoria L. Crittenden -
Babson College Jody L. Crosno -
West Virginia University Shirish P. Dant -
Aetna, Inc., Hartford Ramarao Desiraju -
University of Central Florida Robert F. Dahlstrom -
Farmer School of Business, Miami University Andrea L. Dixon -
Baylor University Diane R. Edmondson -
Middle Tennessee State University Andreas Eggert -
University of Paderborn Pantea Foroudi -
Middlesex University Firat Fuat -
University of Texas-Pan American Jens Geersbro -
Copenhagen Business School Hans Georg Gemünden -
Norwegian Business School, Oslo Ahmed I. Ghoneim -
University of Cairo Srinath Gopalakrishna -
University of Missouri-Columbia Spiros Gounaris - University of Strathclyde, Glasgow Yany Gregoire -
HEC Montreal Christian Grönroos -
Hanken School of Economics Suraksha Gupta -
Newcastle University Håkan Håkansson -
BI Norwegian Business School Debbie Harrison -
BI Norwegian Business School Jan B. Heide -
University of Wisconsin-Madison Jonathan D. Hibbard -
Boston University Michael D. Hutt -
Arizona State University Peter J. Hwang -
University of Tarfu Dawn Iacobucci -
Vanderbilt University Bruce Isaacson -
MMR Strategy Group, Encino Bernard J. Jaworski -
Claremont Graduate School Kamel Jedidi -
Columbia University Ove Jensen -
WHU-Otto Beisheim School of Management Dan Jin -
University of Tennessee, Knoxville Wesley J. Johnston -
Georgia State University Kaouther Kooli -
Bournemouth University Son Lam -
University of Georgia C. Jay Lambe -
Seattle University Daniel Laufer -
Victoria University, Wellington Mark Leach -
University of Wyoming Adam Lindgreen -
Copenhagen Business School Alan J. Malter - University of Illinois at Chicago Lucy M. Matthews -
Middle Tennessee State University Jan Y. R. Mattsson -
Roskilde University Lars-Gunnar Mattsson -
Stockholm School of Economics Damien McLoughlin -
University College Dublin K. E. Kristian Möller -
Helsinki School of Economics Håns Müehlbacher -
University of Innsbruck Francis J. Mulhern -
Northwestern University Venkat Mummalaneni -
Virginia State University Das Narayandas -
Harvard Business School Peter Naude -
Manchester Business School Christina Öberg -
Lund University Sejo Oh -
Yonsei University, Seoul Ralph A. Oliva -
Pennsylvania State University Sena Ozdemir -
Coventry University Robert Palmatier -
University of Washington Hugh M. Pattinson -
University of Technology Sydney Richard E. Plank -
University of South Florida Sharon Purchase -
University of Western Australia V. Kasturi Rangan -
Harvard Business School Vithala R. Rao -
Cornell University David A. Reid -
Bowling Green State University Thomas Ritter -
Copenhagen Business School Carlos M. Rodriguez -
Delaware State University Sungmin Ryu -
Sung Kyun Kwan University C.M. Sashi -
Florida Atlantic University Jagdish N. Sheth -
Emory University Merlin Stone -
St. Marys University Thomas Tellefsen -
College of Staten Island Harri Terho -
Turku School of Economics Annalisa Tunisini -
Catholic University, Milan Nektarios Tzempelikos -
Anglia Ruskin University Christophe van den Bulte -
University of Pennsylvania Kenneth Wathne -
University of Stavanger Elizabeth J. Wilson -
Suffolk University Arch G. Woodside, Jr. -
Boston College Len Tiu Wright -
De Montfort University Guijun Zhuang -
Xi'an Jiaotong University
PAST EDITORS
J. David Lichtenthal - City University of New York, 1995–2022
David T. Wilson - Pennsylvania State University, 1991–1995
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