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Cogent Business & Management Volume 11, 2024 - Issue 1
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Marketing

Demographic determinants of wildlife attraction selection among international return tourists in Tanzania: implications for strategic marketing

Betty Amos Begashea Department of Business Administration and Management, The University of Dodoma, Dodoma, TanzaniaCorrespondence[email protected]
ORCID Iconhttps://orcid.org/0000-0002-3263-0328View further author information
ORCID Icon,
Salum Matotolaa Department of Business Administration and Management, The University of Dodoma, Dodoma, TanzaniaView further author information
&
John Thomas Mgonjab Department of Tourism and Recreation, Sokoine University of Agriculture, Morogoro, TanzaniaView further author information
Article: 2340127 | Received 04 Feb 2024, Accepted 30 Mar 2024, Published online: 22 Apr 2024

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