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Original Articles

Political Campaign Professionalization in Lithuanian Elections

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References

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Interviews

  • (1) Interview with PR expert Jurgelionytė, Aušrinė. May 8, 2012. Vilnius.
  • (2) Interview with PR expert Špakauskas, Jaunius. May 7, 2012. Kaunas. Prepared by J. Nosovas and V. Sviderskis.
  • (3) Interview with journalist Slauskis, Žilvinas. May 4, 2012. Kaunas. Prepared by L. Migonis and A. Butkutė.
  • (4) Interview with journalist/political analyst Bačiulis, Audrius. May 8, 2012. Vilnius. Prepared by G. Jazdauskas.
  • (5) Interview with Velička, Dominykas (member of Seimas 2000–2004, member of Liberal Union of Lithuania). May 10, 2004. Vilnius. Prepared by I. Butėnaitė.
  • (6) Interview with Kubilius, Andrius (member of Seimas 1990–2019, member of Homeland Union—Lithuanian Christian Democrats). June 3 2004. Kaunas. Prepared by J. Alauskaitė.
  • (7) Interview with Starkevičius, Kazimieras (member of Seimas 2004–2020, member of Homeland Union—Lithuanian Christian Democrats). June 2, 2004. Kaunas. Prepared by S. Arminaitė.
  • (8) Interview with Kupčinskas, Andrius (member of Seimas 2018–2020, member of Kaunas city council 2000-2018, member of Homeland Union—Lithuanian Christian Democrats). September 5, 2004. Prepared by M. Barauskas.
  • (9) Interview with Juknevičienė, Rasa (member of Seimas 1990–2019, member of Homeland Union—Lithuanian Christian Democrats). May 10, 2004. Prepared by I. Filipova.
  • (10) Interview with Vėgėlė, Ignas (head of election committee of Lithuanian Christian Democratic Party). October 14, 2004. Vilnius. Prepared by J. Tylaitė.
  • (11) Interview with Valiukevičiūtė, Ona (member of Seimas 2004–2016, 2018–2020, member of Order and Justice). October 6, 2004. Šakiai. Prepared by G. Čiečkius.
  • (12) Interview with Kirkilas, Gediminas (member of Seimas 1992–2020, member of Lithuanian Social Democratic Party). September 20, 2004. Vilnius. Prepared by M. Juška.
  • (13) Interview with Labanauskas, Gintautas (member of Lithuanian Social Democratic Party). October 6 2004. Kaunas. Prepared by Eglė Urbonaitė.
  • (14) Interview with Vėsaite, Birutė (member of Seimas 2000–2016, member of Lithuanian Social Democratic Party). October 4, 2004. Kaunas. Prepared by L. Tamulynas.
  • (15) Interview with Martinkaitienė, Vilma (member of Seimas 2004–2008, member of Labour Party). September 22, 2004. Kaunas. Prepared by E. Sagatauskaitė.
  • (16) Interview with Muntianas, Viktoras (member of Seimas 2004–2008, member of Labour Party). September 24, 2004. Kaunas. Prepared by E. Alijevaitė.
  • (17) Interview with Padaiga, Žilvinas (member of Seimas 2004–2008, member of Labour Party). October 20, 2004. Kaunas. Prepared by A. Tamulevičiūtė.
  • (18) Interview with Rimšelis, Klemensas (member of Liberal and Centre Union). October 6, 2004. Kaunas. Prepared by A. Pikšrytė.
  • (19) Interview with Šilgalis, Žilvinas (member of Liberal and Centre Union, head of election committee). October 5 2004. Vilnius. Prepared by J. Brazauskaitė.
  • (20) Interview with Tamašauskas, Erikas (member of Liberals and Centre Union). September 30, 2004. Kaunas. Prepared by D. Plėvytė.
  • (21) Interview with Baltraitienė, Virginija (member of Seimas 2005–2016, member of Labour Party). April 30, 2012. Kėdainiai. Prepared by A. Garbaliauskaitė and V. Pugalskytė.
  • (22) Interview with Valinskas, Arūnas (member of Seimas 2008–2012, Speaker of the Seimas, leader of National Resurrection Party). April 24, 2012. Vilnius. Prepared by A. Sankauskas and R. Žvirblys.
  • (23) Interview with Šivickas, Mindaugas (member of Liberal and Centre Union). May 2, 2012. Kaunas. Prepared by L. Mukaitė.
  • (24) Interview with Mikaitis, Rimantas (member of Liberal Movement). April 24, 2012. Kaunas. Prepared by R. Baranauskas and K. Dackevičius.
  • (25) Interview with Teišerskytė, Dalia (member of Seimas 2004–2016, Liberal Movement). May 2, 2012. Kaunas. Prepared by D. Šližytė and L. Lapatinskaitė.
  • (26) Interview with Baškienė, Rima (member of Seimas 2004–2020, member of Lithuanian Peasants and Greens Union). April 30, 2012. Kuršėnai. Prepared by M. Matukaitytė.
  • (27) Interview with representative of Liberal Movement, PR expert. April 27, 2012. Vilnius. Prepared by G. Vasilaiuskaitė and A. Stankutė.
  • (28) Interview with Dalinkevičius, Gediminas (member of Labour Party, member of Seimas 2000–2004). April 20, 2012. Vilnius. Prepared by I. Žukauskaitė and L. Paukštytė.
  • (29) Interview with Auštrevičius, Petras (member of Seimas 2004–2014, member of EP 2014–2020, member of Liberal Movement). April 23, 2012. Vilnius. Prepared by O. Movsesjan.
  • (30) Interview with Žemaitaitis, Remigijus (member of Seimas 2009–2020, member of Order and Justice). May 14, 2012. Kaunas. Prepared by K. Tamašauskas and A. Martinkėnaitė.
  • (31) Interview with Jankauskas, Donatas (member of Seimas 2004–2016, member of Homeland Union—Lithuanian Christian Democrats). May 17, 2012. Kaunas. Prepared by J. Butkus and P. Murinas.
  • (32) Interview with Ulevičius, Liutauras, independent PR consultant, November 2015. Interview made by e-mail. Prepared by E. Petručionis.
  • (33) Interview with Jurgelionytė, Aušrinė, project manager at PR company Socialiniai partneriai. April 2014. Interview prepared by I. Unikaitė- Jakuntavičienė
  • (34) Interview with Lapinskas, Mindaugas (head of PR company Brandscape). March 19, 2014. Vilnius. Prepared by E. Petručionis.
  • (35) Interview with Kontrimas, Linas (head of PR company PR Service). March 2014. Prepared by E. Petručionis. Prepared by E. Petručionis.
  • (36) Interview with Gudelis, Darius (head of VIP Communications). March 19, 2014. Vilnius. Prepared by E. Petručionis.
  • (37) Interview with Žakas, Arijus (head of Socialus marketingas advertising agency). November 18, 2015. Vilnius. Prepared by E. Petručionis.
  • (38) Interview with Palionis, Andrius (vice-mayor of Kaunas, member of Vieningas Kaunas, head of election committee). November 4, 2015. Kaunas.
  • (39) Interview with Gapšys, Vytautas (head of election committee of Labour Party, member of Seimas). February 26, 2014. Vilnius.
  • (40) Interview with Pagojus, Julius (head of election committee of Lithuanian Social Democratic Party). February 26, 2014. Vilnius.
  • (41) Interview with Požėla, Juras (member of election committee of Lithuanian Social Democratic Party). March 19, 2014. Vilnius.
  • (42) Interview with Gustainis, Šarūnas (member of Liberal Movement, member of Seimas). November 17, 2015. Vilnius.
  • (43) Interview with Adomėnas, Petras (member of election committee of Homeland Union—Lithuanian Christian Democrats). February 28, 2014. Vilnius.
  • (44) Interview with Morkūnaite-Mikulėniene, Radvilė (vice-chair of Homeland Union—Lithuanian Christian Democrats). February 11, 2014.
  • (45) Interview with Vyšniauskas, Andrius (member of Homeland Union—Lithuanian Christian Democrats). November 10, 2015. Prepared by E. Petručionis.
  • (46) Interview with member of Homeland Union—Lithuanian Christian Democrats. October 27, 2020.

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