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Volume 11, Issue 1
Country branding research: a decade’s sy ....

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Cogent Business & Management Volume 11, 2024 - Issue 1

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Country branding research: a decade’s systematic review

Ahmed Tijania Minerals Commission, Accra, GhanaView further author information

Mohammed Majeedb Tamale Technical University, Tamale, GhanaView further author information

Kwame Simpe Oforic School of Business and Social Sciences, International University of Grand-Bassam, Grand-Bassam, Ivory CoastCorrespondence[email protected]

https://orcid.org/0000-0001-7725-9756 View further author information

Aidatu Abubakarid School of Business and Technology, Lakeside University College Ghana, Accra, GhanaView further author information

Article: 2307640 | Received 02 Jun 2022, Accepted 16 Jan 2024, Published online: 31 Jan 2024

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https://doi.org/10.1080/23311975.2024.2307640
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