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Cogent Business & Management
Volume 11, 2024 - Issue 1
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Marketing
Country branding research: a decade’s systematic review
Ahmed Tijania Minerals Commission, Accra, GhanaView further author information
, Mohammed Majeedb Tamale Technical University, Tamale, GhanaView further author information
, Kwame Simpe Oforic School of Business and Social Sciences, International University of Grand-Bassam, Grand-Bassam, Ivory CoastCorrespondence[email protected]
https://orcid.org/0000-0001-7725-9756View further author information
& https://orcid.org/0000-0001-7725-9756View further author information
Aidatu Abubakarid School of Business and Technology, Lakeside University College Ghana, Accra, GhanaView further author information
Article: 2307640
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Received 02 Jun 2022, Accepted 16 Jan 2024, Published online: 31 Jan 2024
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