The effect of luxury brand erotic capital on luxury brand consumption value and purchase intention - focus on VIP customers

References

• Abubakar, A. M., Anasori, E., & Lasisi, T. T. (2019). Physical attractiveness and managerial favoritism in the hotel industry: The light and dark side of erotic capital. Journal of Hospitality & Tourism Management, 38, 16–26. https://doi.org/10.1016/j.jhtm.2018.11.005
   Web of Science ®Google Scholar
• Chapa, S., Jordan Jackson, F. F., & Lee, J. (2020). Antecedents of ideal body image and body dissatisfaction: The role of ethnicity, gender and age among the consumers in the USA. Journal of Global Fashion Marketing, 11(2), 190–206. https://doi.org/10.1080/20932685.2019.1703780
   Web of Science ®Google Scholar
• Chen, C., Kim, E. L., & Schuckert, M. (2023). Haute couture-to-table? A study of luxury fashion-brand restaurants/cafés. Journal of Global Scholars of Marketing Science, 33(2), 312–325. https://doi.org/10.1080/21639159.2020.1808825
   Web of Science ®Google Scholar
• Cho, M., Yun, H., & Ko, E. (2023). Contactless marketing management of fashion brands in the digital age. European Management Journal, 41(4), 512–520. https://doi.org/10.1016/j.emj.2022.12.005
   Web of Science ®Google Scholar
• Correia, A., & Kozak, M. (2023). Luxury product and brand purchasing behavior: A conceptual perspective. Journal of Global Scholars of Marketing Science, 33(3), 327–331. https://doi.org/10.1080/21639159.2020.1808823
   Google Scholar
• Ertekin, O., Oflac, S., Serbetcioglu, & Serbetcioglu, C. (2020). Fashion consumption during economic crisis: Emerging practices and feelings of consumers. Journal of Global Fashion Marketing, 11(3), 270–288. https://doi.org/10.1080/20932685.2020.1754269
   Web of Science ®Google Scholar
• Faschan, M., Chailan, C., & Huaman-Ramirez, R. (2020). Emerging adults’ luxury fashion brand value perceptions: A cross-cultural comparison between Germany and China. Journal of Global Fashion Marketing, 11(3), 207–231. https://doi.org/10.1080/20932685.2020.1761422
   Web of Science ®Google Scholar
• Golalizadeh, F., Ranjbarian, B., & Ansari, A. (2023). Impact of customer’s emotions on online purchase intention and impulsive buying of luxury cosmetic products mediated by perceived service quality. Journal of Global Fashion Marketing, 14(4), 468–488. https://doi.org/10.1080/20932685.2023.2205869
   Web of Science ®Google Scholar
• Hakim, C. (2010). Erotic capital. European Sociological Review, 26(5), 499–518. https://doi.org/10.1093/esr/jcq014
   Web of Science ®Google Scholar
• Hamermesh, D. S., & Biddle, J. E. (1994). Beauty and the labor market. The American Economic Review, 84(5), 1174.
   Web of Science ®Google Scholar
• Im, S., Bhat, S., & Lee, Y. (2015). Consumer perceptions of product creativity, coolness, value and attitude. Journal of Business Research, 68(1), 166–172. https://doi.org/10.1016/j.jbusres.2014.03.014
   Web of Science ®Google Scholar
• Jain, S., & Shankar, A. (2023). Examining the luxury consumers’ showrooming behaviour: The effect of perceived values and product involvement. Journal of Global Fashion Marketing, 14(3), 294–311. https://doi.org/10.1080/20932685.2023.2165130
   Web of Science ®Google Scholar
• Jeong, D., Ko, E., & Taylor, C. R. (2023). Don’t touch the Merchandise! Factors associated with consumer preference for contact free shopping. Journal of Business Research, 154, 113261.
   Web of Science ®Google Scholar
• Kapferer, J. N., & Michaut, A. (2015). Luxury and sustainability: A common future? The match depends on how consumers define luxury. Luxury Research Journal, 1(1), 3–17. https://doi.org/10.1504/LRJ.2015.069828
   Google Scholar
• Kim, H. (2023, January 26). The world’s biggest luxury spenders are label-loving koreans. Bloomberg. https://www.bloomberg.com/news/articles/2023-01-25/south-koreans-are-world-s-biggest-luxury-spenders-with-property-out-of-reach
   Google Scholar
• Ko, E., Costello, J. P., & Taylor, C. R. (2019). What is a luxury brand? A new definition and review of the literature. Journal of Business Research, 99, 405–413. https://doi.org/10.1016/j.jbusres.2017.08.023
   Web of Science ®Google Scholar
• Kopot, C., & Reed, J. (2023). Shopping for beauty: The influence of the pandemic on body appreciation, conceptions of beauty, and online shopping behaviour. Journal of Global Fashion Marketing, 14(1), 20–34. https://doi.org/10.5964/ejop.v16i3.2056
   Web of Science ®Google Scholar
• Loranger, D., & Roeraas, E. (2023). Transforming luxury: Global luxury brand executives’ perceptions during COVID. Journal of Global Fashion Marketing, 14(1), 48–262. https://doi.org/10.1080/20932685.2022.2097938
   Web of Science ®Google Scholar
• Mehrabian, A., & Russell, J. A. (1973). A measure of arousal seeking tendency. Environment and Behavior, 5(3), 315.
   Web of Science ®Google Scholar
• Mishra, S., Jain, S., & Pandey, R. (2023). Conspicuous value and luxury purchase intention in sharing economy in emerging markets: The moderating role of past sustainable behavior. Journal of Global Fashion Marketing, 14(1), 93–107. https://doi.org/10.1080/20932685.2022.2034029
   Web of Science ®Google Scholar
• Molinillo, S., Aguilar-Illescas, R., Anaya-Sánchez, R., & Liébana-Cabanillas, F. (2021). Social commerce website design, perceived value and loyalty behavior intentions: The moderating roles of gender, age and frequency of use. Journal of Retailing and Consumer Services, 63, 102404. https://doi.org/10.1016/j.jretconser.2020.102404
   Web of Science ®Google Scholar
• Pang, W., Ko, J., Kim, S. J., & Ko, E. (2022). Impact of COVID-19 pandemic upon fashion consumer behavior: Focus on mass and luxury products. Asia Pacific Journal of Marketing & Logistics, 34(10), 2149–2164.
   Web of Science ®Google Scholar
• Paternot, M. (2021). Eroticism framework: How to approach this mysterious construct from both a concept-based view and a theoretical-based perspective. American Journal of Social Science Research, 7(3), 62–79.
   Google Scholar
• Paternot, M., & Heil, O. (2021). When eroticism makes luxury fashion brands fly: Introducing the construct of eroticism, providing a first measurement and rank of luxury fashion brands using a newly developed “Brand Erotic Index”. Luxury, 7(1), 5–34. https://doi.org/10.1080/20511817.2021.1946293
   Web of Science ®Google Scholar
• Requena, F. (2017). Erotic capital and subjective well-being. Research in Social Stratification and Mobility, 50, 13–18. https://doi.org/10.1016/j.rssm.2017.04.001
   Web of Science ®Google Scholar
• Roubal, O. (2019). The erotic capital of men from the perspective of the sociology of marketing communication. Marketing Identity, 7(1), 706–716.
   Google Scholar
• Saini, A., Kashif, M., & Platania, S. (2023). Temporary love: A love-hate transition among luxury fashion consumers in a mediation of brand jealousy and moderation of value-expressiveness. Journal of Global Scholars of Marketing Science, 33(4), 513–535. https://doi.org/10.1080/21639159.2023.2209104
   Web of Science ®Google Scholar
• Salehzadeh, R., & Pool, J. K. (2017). Brand attitude and perceived value and purchase intention toward global luxury brands. Journal of International Consumer Marketing, 29(2), 74–82. https://doi.org/10.1080/08961530.2016.1236311
   Web of Science ®Google Scholar
• Sands, S., Ferraro, C., Campbell, C., & Pallant, J. (2016). Segmenting multichannel consumers across search, purchase and after-sales. Journal of Retailing and Consumer Services, 33, 62–71. https://doi.org/10.1016/j.jretconser.2016.08.001
   Web of Science ®Google Scholar
• Sarpila, O. (2014). Attitudes towards performing and developing erotic capital in consumer culture. European Sociological Review, 30(3), 302–314. https://doi.org/10.1093/esr/jct037
   Web of Science ®Google Scholar
• Schade, M., Hegner, S., Horstmann, F., & Brinkmann, N. (2016). The impact of attitude functions on luxury brand consumption: An age-based group comparison. Journal of Business Research, 69(1), 314–322. https://doi.org/10.1016/j.jbusres.2015.08.003
   Web of Science ®Google Scholar
• Schiffman, L., O’Cass, A., Paladino, A., & Carlson, J. (2013). Consumer behaviour. Pearson Higher Education.
   Google Scholar
• Sheth, J. N., Newman, B. I., & Gross, B. L. (1991). Why we buy what we buy: A theory of consumption values. Journal of Business Research, 22(2), 159–170. https://doi.org/10.1016/0148-2963(91)90050-8
   Web of Science ®Google Scholar
• Smith, J. B., & Colgate, M. (2007). Customer value creation: A practical framework. Journal of Marketing Theory & Practice, 15(1), 7–23. https://doi.org/10.2753/MTP1069-6679150101
   Google Scholar
• Steenkamp, J. B. E., Baumgartner, H., & Van der Wulp, E. (1996). The relationships among arousal potential, arousal and stimulus evaluation, and the moderating role of need for stimulation. International Journal of Research in Marketing, 13(4), 319–329. https://doi.org/10.1016/S0167-8116(96)00013-4
   Google Scholar
• Sun, Y., Wang, R., Cao, D., & Lee, R. (2022). Who are social media influencers for luxury fashion consumption of the Chinese Gen Z? Categorisation and empirical examination. Journal of Fashion Marketing and Management: An International Journal, 26(4), 603–621. https://doi.org/10.1108/JFMM-07-2020-0132
   Google Scholar
• Tang, L. (2020). Gendered and sexualized guanxi: The use of erotic capital in the workplace in urban China. Asia Pacific Business Review, 26(2), 190–208.
   Web of Science ®Google Scholar
• Tynan, C., McKechnie, S., & Chhuon, C. (2010). Co-creating value for luxury brands. Journal of Business Research, 63(11), 1156–1163. https://doi.org/10.1016/j.jbusres.2009.10.012
   Web of Science ®Google Scholar
• Vigneron, F., & Johnson, L. W. (1999). A review and a conceptual framework of prestige-seeking consumer behavior. Academy of Marketing Science Review, 1(1), 1–15.
   Google Scholar
• Vigneron, F., & Johnson, L. W. (2004). Measuring perceptions of brand luxury. Journal of Brand Management, 11(6), 484–506. https://doi.org/10.1057/palgrave.bm.2540194
   Google Scholar
• Wang, Y, Ko, E., Wang, H. (2022). Augmented reality (AR) app use in the beauty product industry and consumer purchase intention. Asia Pacific Journal of Marketing and Logistics, 34(1), 110–131 . https://doi.org/10.1108/APJML-11-2019-0684
   Web of Science ®Google Scholar
• Westbrook, R. A., & Oliver, R. L. (1991). The dimensionality of consumption emotion patterns and consumer satisfaction. Journal of Consumer Research, 18(1), 84–91. https://doi.org/10.1086/209243
   Web of Science ®Google Scholar
• Wiedmann, K. P., Hennigs, N., & Siebels, A. (2009). Value‐based segmentation of luxury consumption behavior. Psychology & Marketing, 26(7), 625–651. https://doi.org/10.1002/mar.20292
   Web of Science ®Google Scholar
• Wilkins, S., Hazzam, J., & Megicks, P. (2021). Consumers’ propensity for rollover service contracts: The influences of perceived value, convenience and trust on service loyalty. Journal of Strategic Marketing, 31(3), 1–16. https://doi.org/10.1080/0965254X.2021.1946127
   Web of Science ®Google Scholar
• Wojtaszczyk, K., & Syper-Jędrzejak, M. (2022). Erotic capital and its role in the assessment of candidates and employees: Scale development and validation. Decision, 49(4), 395–413. https://doi.org/10.1007/s40622-023-00333-4
   Web of Science ®Google Scholar
• Yu, J., & Ko, E. (2021). UGC attributes and effects: Implication for luxury brand advertising. International Journal of Advertising, 40(6), 945–967. https://doi.org/10.1080/02650487.2021.1898773
   Web of Science ®Google Scholar